Octane11
Know if your B2B ad spend drives revenue
Ranked #4 in Marketing attribution software for agencies.
Octane11 is an AI-powered B2B marketing analytics platform that unifies data from over 100 integrations. It maps every marketing signal to real accounts and pipeline to prove revenue impact.
At a glance
| Best for | B2B marketing teams |
From Octane11's own website.
Company facts
| Social profiles | LinkedIn, X |
Facilities and features
Its website also mentions:
- Published pricing
- Integrations
What stands out
The product uses multi-partner matching to turn pseudonymous ad data into real account intelligence.
“Account-Level Identity Resolution — Multi-partner matching takes typical account match rates from 15% to 90%+, turning pseudonymous ad data into real account intelligence.”Octane11, own website
Octane11 allows any marketer to query performance and generate summaries in plain English without SQL.
“Octane11's AI Insights layer sits on top of your unified B2B data and lets any”Octane11, own website
Worth knowing
Base plans include only up to ten platform integrations, requiring a higher tier for more.
“Base plans include up to 10 platform integrations. Additional integrations require a move to the next pricing tier.”Octane11, own website
How it ranks
Octane11 is ranked 4th of 10 in Marketing attribution software for agencies (Lister Score 92.0).
#4 in Marketing attribution software for agencies · Lister Score 92.0
Octane11 maps every marketing signal to real accounts and pipeline to prove revenue impact.
Uses multi-partner matching to turn pseudonymous ad data into real account intelligence.
How the score is made up: fit to this ranking's criteria 40; evidence on its own site 20; how complete its published information is 20; buying information on its own site 12.
“With no true B2B marketing attribution , marketing budgets get allocated on gut feel or last-touch attribution — leading to wasted spend, missed goals and budget cuts.”Octane11, own website
“Whether you manage campaigns for clients, run an in-house marketing function, or build media platforms — Octane11 has a solution designed for your workflow.”Octane11, own website
| Rank | Marketing attribution software for agencies | Score |
|---|---|---|
| 1 | WhatConverts | 98.0 |
| 2 | AnyTrack | 94.0 |
| 3 | CoHost | 92.0 |
| 4 | Octane11 | 92.0 |
| 5 | Dreamdata | 90.0 |
| 6 | GAfix.ai | 90.0 |
| 7 | Singular | 90.0 |
| 8 | Woopra | 86.0 |
| 9 | easy Marketing | 84.0 |
| 10 | LeadsRx Attribution | 84.0 |
Frequently asked questions
How does Octane11 rank on Lister?
Octane11 is ranked 4th of 10 in Marketing attribution software for agencies (Lister Score 92.0).