Purlem
Direct mail tracking with Personal URLs
Ranked #7 in Best direct mail automation software.
Purlem is personal URL marketing software that tracks direct mail responses. It allows users to personalise website content using a mailing list.
At a glance
| Best for | Marketing teams managing direct mail campaigns |
From Purlem's own website.
Company facts
| Social profiles | LinkedIn, X, Facebook |
Facilities and features
Its website also mentions:
- Published pricing
- API
- Integrations
What stands out
The product offers an easy-to-use interface and robust reporting dynamics.
“What I liked best was the ease of use and reporting dynamics.”Purlem, own website
Purlem provides detailed visitor tracking including IP addresses and device data.
“Visit Date/Time Pages Visited IP Address Device & Browser Data Personalized QR Codes”Purlem, own website
Worth knowing
The company is extremely small, reportedly consisting of just the founder.
“We are a really small company.”Purlem, own website
How it ranks
Purlem is ranked 7th of 10 in Best direct mail automation software (Lister Score 90.0).
#7 in Best direct mail automation software · Lister Score 90.0
Offers an easy-to-use interface and robust reporting dynamics.
How the score is made up: fit to this ranking's criteria 40; evidence on its own site 20; buying information on its own site 16; how complete its published information is 14.
“Direct Mail Tracking w/ Personal URLs See exactly who responds to your direct mail campaigns, automate follow up, and personalize landing pages using Personal URLs (PURLs)”Purlem, own website
| Rank | Best direct mail automation software | Score |
|---|---|---|
| 1 | Lob | 94.0 |
| 2 | Postalytics | 94.0 |
| 3 | Thanks.io | 94.0 |
| 4 | Deployteq | 92.0 |
| 5 | PFL | 90.0 |
| 6 | PostPilot | 90.0 |
| 7 | Purlem | 90.0 |
| 8 | DirectMail.io | 84.0 |
| 9 | Sendoso | 84.0 |
| 10 | Postie | 76.0 |
Frequently asked questions
How does Purlem rank on Lister?
Purlem is ranked 7th of 10 in Best direct mail automation software (Lister Score 90.0).