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A comprehensive customer engagement platform that drives lifecycle marketing through real-time data streaming and cross-channel messaging.

Official website

At a glance

Price fromCustom
Best forMobile-first retention strategies

From Braze's own website.

Company facts

Founded2011
HeadquartersNew York City
IndustrySoftware industry
Social profilesLinkedIn, X, Instagram

Facilities and features

Its website also mentions:

  • Published pricing
  • Free trial
  • Integrations
  • Mobile app

What stands out

The product offers a unified data platform for real-time customer insights.

“Braze Data Platform BrazeAI™ Cross-Channel Engagement Braze Data Platform”Braze, own website

The product supports cross-channel messaging across email, SMS, and mobile apps.

“Cross-channel messaging Email Push Notifications SMS, MMS, RCS WhatsApp, KakaoTalk, LINE”Braze, own website

Worth knowing

  • High cost barrier for early-stage companies
  • Complex interface requires trained specialists

How it ranks

Braze is ranked 4th of 10 in Best customer communications management software (Lister Score 90.0).

#4 in Best customer communications management software · Lister Score 90.0

Braze is an AI-powered customer engagement platform that unifies data and messaging channels. It enables marketers to create personalised experiences focused on outcomes rather than mere output.

Supports cross-channel messaging across email, SMS, and mobile apps.

How the score is made up: fit to this ranking's criteria 40; evidence on its own site 20; buying information on its own site 16; how complete its published information is 14.

“We’re the leading customer engagement platform that’s passionate about helping brands forge lasting connections through engaging customer experiences.”Braze, own website
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4Braze90.0
5Smart Communications88.0
6Doxee84.0
7GhostDraft82.0
8Papyrus Software82.0
9Topdown80.0
10Quadient78.0

Frequently asked questions

How does Braze rank on Lister?

Braze is ranked 4th of 10 in Best customer communications management software (Lister Score 90.0).

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