The Trade Desk
A global technology platform that empowers buyers of advertising to create, manage, and optimise data-driven digital advertising campaigns across various formats and devices.
| Pricing from | Custom |
| Best for | Enterprise brands and agencies seeking advanced programmatic control |
| Website | www.thetradedesk.com |
Company facts
| Social profiles | LinkedIn, X, Facebook, Instagram |
The Trade Desk pricing
Pricing as Lister records it: Custom
Prices change: check The Trade Desk's own pricing page before you buy.
What stands out
The Trade Desk uses AI to analyze millions of ad opportunities each second.
“Our AI analyzes up to 15 million ad opportunities each second to”The Trade Desk, own website
The Trade Desk offers an open marketplace for data and measurement providers.
“Choose your preferred solutions from the industry’s largest marketplace of data, measurement, brand safety, and inventory providers.”The Trade Desk, own website
Strengths and trade-offs
- Extensive reach across connected TV and audio
- Transparent data marketplace and analytics
- Requires significant spend commitments and technical expertise
Appears in
Programmatic advertising platforms for agencies
1
Kayzen94.02
EXADS88.03
Jamloop84.0RANKINGfull ranking →AGENCIESTop 10 Programmatic Advertising Agencies
1
Incubeta95.02
Brainlabs92.73
MiQ90.3RANKINGfull ranking →How The Trade Desk ranks
#10 in Programmatic advertising platforms for agencies
How the score is made up: 20 for evidence on its own site; 14 for how complete its published information is; 40 for fit to this ranking's criteria; 4 for buying information on its own site.
“The leading demand-side platform for data-driven advertising Reach relevant audiences on the open internet, drive growth, and prove your impact.”The Trade Desk, own website
“Trusted by the world’s biggest brands and agencies.”The Trade Desk, own website
Alternatives to The Trade Desk
| Kayzen Democratizing programmatic advertising solutions for mobile growth | #1 in Programmatic advertising platforms for agencies | 94.0 |
| EXADS Take full control of your advertising | #2 in Programmatic advertising platforms for agencies | 88.0 |
| Jamloop CTV built for real business growth | #3 in Programmatic advertising platforms for agencies | 84.0 |
 SmartyAdsFull-stack programmatic ad tech company | #4 in Programmatic advertising platforms for agencies | 84.0 |
 Genius MonkeyProgrammatic evolved: Reach more targeted people for less | #5 in Programmatic advertising platforms for agencies | 82.0 |
 HockeyCurveBrief to live. Then smarter every campaign. | #6 in Programmatic advertising platforms for agencies | 82.0 |
Questions about The Trade Desk
How much does The Trade Desk cost?
The Trade Desk's pricing, as Lister records it: Custom.
Who is The Trade Desk best for?
The Trade Desk is best for enterprise brands and agencies seeking advanced programmatic control.
Where does The Trade Desk rank?
The Trade Desk is ranked #10 in Programmatic advertising platforms for agencies (Lister Score 78.0) and #10 in Top 10 Programmatic Advertising Agencies (Lister Score 74.0).
What are the best alternatives to The Trade Desk?
The closest alternatives on Lister are Kayzen (#1 in Programmatic advertising platforms for agencies), EXADS (#2 in Programmatic advertising platforms for agencies) and Jamloop (#3 in Programmatic advertising platforms for agencies).
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#10 in Programmatic advertising platforms for agencies
#10 in Top 10 Programmatic Advertising Agencies
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