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HubSpot Operations Hub alternatives

10 companies ranked alongside HubSpot Operations Hub on Lister's rankings, compared on what each is best for, its starting price and its Lister Score.

FROM 3 RANKINGS · UPDATED
The closest alternatives to HubSpot Operations Hub on Lister are Zapier, Make and Microsoft Power Automate, the companies that share the most rankings with it. Each is compared below on its stated best fit, starting price and Lister Score.
HubSpot Operations Hub alternatives, compared
#ALTERNATIVEBEST FORSCOREFROMRANKED
1ZapierEasy automation for everyoneGeneral business users and vast app integrations95.0$19.99/month#1 in Top 10 Workflow AutomationOn 2 of HubSpot Operations Hub's rankings
2MakeDesign, build, and automate visuallyComplex workflows and visual data routing92.7$9/month#2 in Top 10 Workflow AutomationOn 2 of HubSpot Operations Hub's rankings
3Microsoft Power AutomateAutomate processes across your organizationEnterprise Microsoft 365 users90.3$15/user/month#3 in Top 10 Workflow AutomationOn 2 of HubSpot Operations Hub's rankings
4WorkatoWorkato enterprise automation platformLarge-scale enterprise automation90.3Custom#3 in Top 10 Workflow Automation ToolsOn 2 of HubSpot Operations Hub's rankings
5n8nFair-code workflow automation node-based toolDevelopers and privacy-conscious teams85.720 euro/month#5 in Top 10 Workflow AutomationOn 2 of HubSpot Operations Hub's rankings
6Tray.ioThe general automation platformSaaS companies and revenue operations83.3Custom#6 in Top 10 Workflow Automation ToolsOn 2 of HubSpot Operations Hub's rankings
7Zoho FlowConnect your apps and automate business workflowsUsers already utilizing Zoho products84.0$10/month#8 in AI workflow automation tools for small businessesOn 2 of HubSpot Operations Hub's rankings
8InsightlyCRM and project management for growing businessesGrowing businesses managing complex sales cycles combined with client projects and service delivery96.0$29/month per user#1 in AI workflow automation tools for small businesses
9NitroBusiness-focused PDF solution with workflow and signature automationEnterprises requiring document workflow automation and legally-binding e-signatures94.0£12.99/month#2 in AI workflow automation tools for small businesses
10PipedreamThe developer platform for integrationDevelopers building custom API workflows83.3$19/month#6 in Top 10 Workflow Automation
FROM LISTER RANKINGS · UPDATED HOW WE RANK →

How to choose an alternative to HubSpot Operations Hub

Start from what you need it for. Where each fits best, as Lister records it:

  • Zapier: General business users and vast app integrations
  • Make: Complex workflows and visual data routing
  • Microsoft Power Automate: Enterprise Microsoft 365 users
  • Workato: Large-scale enterprise automation
  • n8n: Developers and privacy-conscious teams
  • Tray.io: SaaS companies and revenue operations
  • Zoho Flow: Users already utilizing Zoho products
  • Insightly: Growing businesses managing complex sales cycles combined with client projects and service delivery
  • Nitro: Enterprises requiring document workflow automation and legally-binding e-signatures
  • Pipedream: Developers building custom API workflows

Closest to HubSpot Operations Hub by the rankings they share: Zapier (2 rankings), Make (2 rankings) and Microsoft Power Automate (2 rankings).

Stated starting prices: Zapier ($19.99/month), Make ($9/month), Microsoft Power Automate ($15/user/month), Zoho Flow ($10/month), Insightly ($29/month per user), Nitro (£12.99/month) and Pipedream ($19/month).

Custom or quote-based pricing: Workato and Tray.io.

Each Lister Score is the alternative's score on the ranking named in its row, so compare scores within one ranking rather than across rankings. How the score is made.

Each alternative in brief

01

Zapier

Easy automation for everyone

#1 in Top 10 Workflow Automation: The most popular automation platform connecting thousands of web applications with a user-friendly interface.

From $19.99/monthBest for: General business users and vast app integrationsFull profile
PROS
  • Massive library of pre-built app integrations
  • Extremely user-friendly interface for beginners
CONS
  • Can become very expensive at scale
95.0
02

Make

Design, build, and automate visually

#2 in Top 10 Workflow Automation: A powerful visual platform formerly known as Integromat, designed for building complex, multi-step workflows.

From $9/monthBest for: Complex workflows and visual data routingFull profile
PROS
  • Powerful visual execution mapping
  • Generous free tier and affordable entry pricing
CONS
  • Steeper learning curve than simpler alternatives
92.7
03

Microsoft Power Automate

Automate processes across your organization

#3 in Top 10 Workflow Automation: A robust automation and robotic process automation solution deeply integrated with the Microsoft 365 ecosystem.

From $15/user/monthBest for: Enterprise Microsoft 365 usersFull profile
PROS
  • Seamless integration with Microsoft applications
  • Advanced enterprise-grade security and governance
CONS
  • Complex licensing structure
  • Interface can feel bloated for simple tasks
90.3
04

Workato

Workato enterprise automation platform

#3 in Top 10 Workflow Automation Tools: An enterprise grade integration and automation platform designed for business and IT teams to automate complex processes securely.

Pricing: CustomBest for: Large-scale enterprise automationFull profile
PROS
  • Enterprise-grade security and compliance
  • Collaborative workspace for both IT and business units
CONS
  • High cost unsuitable for small businesses
  • Requires sales contact for pricing
90.3
05

n8n

Fair-code workflow automation node-based tool

#5 in Top 10 Workflow Automation: A fair-code workflow automation tool that offers both cloud-hosted and self-hosted deployment options.

Pricing: 20 euro/monthBest for: Developers and privacy-conscious teamsFull profile
PROS
  • Self-hosting ensures complete data privacy
  • Fair-code model allows free usage under certain conditions
CONS
  • Requires technical knowledge to self-host and maintain
85.7
06

Tray.io

The general automation platform

#6 in Top 10 Workflow Automation Tools: A general automation platform that empowers both technical and non technical users to build complex integrations quickly.

Pricing: CustomBest for: SaaS companies and revenue operationsFull profile
PROS
  • Highly scalable architecture
  • Strong focus on API management and data flexibility
CONS
  • Pricing is opaque and tailored for mid-to-large companies
83.3
07

Zoho Flow

Connect your apps and automate business workflows

#8 in AI workflow automation tools for small businesses: Zoho Flow is an AI-powered integration platform that connects cloud and on-premises apps.

From $10/monthBest for: Users already utilizing Zoho productsFull profile
PROS
  • Affordable pricing compared to mainstream competitors
  • Deep integration with the broader Zoho ecosystem
CONS
  • Smaller library of third-party apps outside Zoho
  • User interface can feel slightly dated
84.0
08

Insightly

CRM and project management for growing businesses

#1 in AI workflow automation tools for small businesses: Insightly is a modern and scalable Customer Relationship Management software platform. It offers products including CRM, marketing automation, and support tools.

From $29/month per userBest for: Growing businesses managing complex sales cycles combined with client projects and service deliveryFull profile
PROS
  • Integrated project management functionality eliminates need for separate tools
  • Flexible customisation and strong pipeline management for complex sales processes
CONS
  • Less feature-rich for pure customer service compared to dedicated helpdesk solutions
  • Smaller user base means fewer third-party integrations and community resources
96.0
09

Nitro

Business-focused PDF solution with workflow and signature automation

#2 in AI workflow automation tools for small businesses: Nitro is a comprehensive platform for PDF management and electronic signatures. It combines editing, redaction, and automation tools to streamline document workflows securely.

From £12.99/monthBest for: Enterprises requiring document workflow automation and legally-binding e-signaturesFull profile
PROS
  • Robust e-signature and workflow automation features
  • Strong compliance and governance tooling
CONS
  • Interface less intuitive than some consumer competitors
  • Pricing escalates quickly with team expansion
94.0
10

Pipedream

The developer platform for integration

#6 in Top 10 Workflow Automation: A developer-first integration platform that allows building workflows using code alongside pre-built components.

From $19/monthBest for: Developers building custom API workflowsFull profile
PROS
  • Great for developers needing custom code execution
  • Generous free tier for testing and light usage
CONS
  • Not suitable for non-technical users without coding skills
83.3