TruConversion (formerly ConvertKit)
User experience optimisation platform with heatmaps and video playback
Ranked #10 in Ecommerce analytics software for small businesses, and on 1 more ranking.
TruConversion delivers heatmaps, session recordings, form analytics and A/B testing. The platform focuses on identifying micro-conversions and provides actionable insights for improving user engagement.
At a glance
| Price from | £20/month |
| Best for | Mid-market SaaS and service businesses needing conversion rate optimisation tools |
From TruConversion (formerly ConvertKit)'s own website.
Facilities and features
Its website also mentions:
- Published pricing
What stands out
The product offers simple installation via a single script paste.
“If you know the URL, we can track it! Once you install the TruConversion script, you’re ready to start measuring your funnels, page engagement, conversion rates, and more…”TruConversion (formerly ConvertKit), own website
TruConversion allows users to share reports with unique links.
“One Click Share Button Every report comes with a unique share link that you control.”TruConversion (formerly ConvertKit), own website
Worth knowing
- Smaller feature ecosystem compared to market leaders like Hotjar
- Reporting interface requires more clicks to access advanced visualisations
How it ranks
TruConversion (formerly ConvertKit) is ranked 10th of 10 in Ecommerce analytics software for small businesses (Lister Score 84.0) and 10th of 10 in Marketing attribution software for small businesses (Lister Score 84.0).
#10 in Ecommerce analytics software for small businesses · Lister Score 84.0
TruConversion provides heatmaps, session recordings, and funnel analytics. It helps businesses optimise their marketing efforts.
Offers simple installation via a single script paste.
How the score is made up: fit to this ranking's criteria 40; evidence on its own site 20; how complete its published information is 16; buying information on its own site 8.
“TruConversion is an all-in-one analytics and feedback application that sees what your website and mobile visitors are doing, so you can make tiny tweaks to boost your conversions.”TruConversion (formerly ConvertKit), own website
“14 day FREE trial Business Plans For individuals and small-midsize businesses”TruConversion (formerly ConvertKit), own website
| Rank | Ecommerce analytics software for small businesses | Score |
|---|---|---|
| 1 | Putler | 98.0 |
| 2 | Littledata | 96.0 |
| 3 | Rybbit | 96.0 |
| 4 | CortexCart | 92.0 |
| 5 | TelemetryDeck | 92.0 |
| 6 | Triple Whale | 90.0 |
| 7 | TrueAna | 90.0 |
| 8 | MonsterInsights | 88.0 |
| 9 | MIDA | 84.0 |
| 10 | TruConversion (formerly ConvertKit) | 84.0 |
#10 in Marketing attribution software for small businesses · Lister Score 84.0
TruConversion provides heatmaps, session recordings, and funnel analytics. It helps businesses optimise their marketing efforts.
Offers simple installation via a single script paste.
How the score is made up: fit to this ranking's criteria 40; evidence on its own site 20; how complete its published information is 16; buying information on its own site 8.
“All in one Funnel tracking and Analytics Tools Simple & Accurate Funnel Tracking and Optimization Software”TruConversion (formerly ConvertKit), own website
“14 day FREE trial Business Plans For individuals and small-midsize businesses”TruConversion (formerly ConvertKit), own website
| Rank | Marketing attribution software for small businesses | Score |
|---|---|---|
| 1 | DataFast | 98.0 |
| 2 | Littledata | 96.0 |
| 3 | HitKeep | 94.0 |
| 4 | Automated Analytics | 92.0 |
| 5 | Dreamdata | 90.0 |
| 6 | GAfix.ai | 90.0 |
| 7 | LnkFlow | 90.0 |
| 8 | Tenjin | 90.0 |
| 9 | Triple Whale | 90.0 |
| 10 | TruConversion (formerly ConvertKit) | 84.0 |
Frequently asked questions
How does TruConversion (formerly ConvertKit) rank on Lister?
TruConversion (formerly ConvertKit) is ranked 10th of 10 in Ecommerce analytics software for small businesses (Lister Score 84.0) and 10th of 10 in Marketing attribution software for small businesses (Lister Score 84.0).