DALL-E 3 generates images from detailed text descriptions and is available via ChatGPT Plus, the OpenAI API and Microsoft Designer. It excels at following complex prompts and generating photorealistic and stylised imagery.
| Pricing from | £15/month (ChatGPT Plus) |
| Best for | Teams using ChatGPT Plus who want conversational AI and image generation integrated |
| Website | openai.com/dall-e-3 |
Strengths and trade-offs
- Excellent prompt understanding and ability to handle complex, detailed requests
- Integrated into ChatGPT for conversation-driven design ideation
- Cannot be freely used outside ChatGPT Plus or API (API pricing is pay-per-image)
- Generates fewer images per month than Midjourney at comparable subscription tiers
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