EAB
Student search and recruitment marketing at scale
EAB works with colleges, universities, community colleges and school districts on enrollment, student success and research. Its Enroll360 service covers student search, recruitment and yield, and it runs separate programs for graduate, online and adult learner recruitment. In January 2026 EAB acquired Hybrid, a UK digital marketing agency for higher education.
| Pricing from | Custom |
| Best for | Institutions that need large-scale student search and undergraduate recruitment campaigns |
| Website | eab.com |
EAB pricing
Pricing as Lister records it: Custom
Prices change: check EAB's own pricing page before you buy.
Strengths and trade-offs
- Large partner base across undergraduate, graduate and adult recruitment
- Pairs recruitment marketing with enrollment and student success technology
- Pricing not published
- Less of a traditional creative agency than brand-led firms
Appears in
Alternatives to EAB
 Carnegie | #1 in Top 10 Higher Education Marketing Agencies | 97.2 |
 EducationDynamicsFull-funnel marketing and enrollment management for higher ed | #3 in Top 10 Higher Education Marketing Agencies | 94.5 |
 EncouraStudent search data and enrollment campaigns, now including RNL | #4 in Top 10 Higher Education Marketing Agencies | 93.1 |
 SimpsonScarboroughBranding for higher education | #5 in Top 10 Higher Education Marketing Agencies | 91.9 |
 OlogieBrand and enrollment marketing from an employee-owned agency | #6 in Top 10 Higher Education Marketing Agencies | 90.6 |
 StamatsHigher education marketing and research solutions | #7 in Top 10 Higher Education Marketing Agencies | 89.4 |
Questions about EAB
How much does EAB cost?
EAB's pricing, as Lister records it: Custom.
Who is EAB best for?
EAB is best for institutions that need large-scale student search and undergraduate recruitment campaigns.
Where does EAB rank?
EAB is ranked #2 in Top 10 Higher Education Marketing Agencies (Lister Score 95.8).
What are the best alternatives to EAB?
The closest alternatives on Lister are Carnegie (#1 in Top 10 Higher Education Marketing Agencies), EducationDynamics (#3 in Top 10 Higher Education Marketing Agencies) and Encoura (#4 in Top 10 Higher Education Marketing Agencies).
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#2 in Top 10 Higher Education Marketing Agencies
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