Semrush
Online visibility and marketing analytics
Ranked #1 in SEO audit tools for small businesses, and on 8 more rankings.
Semrush is a software at 800 Boylston Street, Suite 2475, 02199, Boston, USA.
An all-in-one digital marketing suite that includes brand monitoring tools to track web mentions and competitor PR.
At a glance
| Address | 800 Boylston Street, Suite 2475, 02199, Boston, USA |
| Price from | $129.95/month |
| Best for | SEO and digital marketers |
From Semrush's own website.
Company facts
| Founded | 2008 |
| Headquarters | Boston, USA |
| Industries | Search engine optimization, Marketing, Software industry |
| Social profiles | LinkedIn, X, Facebook, Instagram, YouTube, TikTok |
| Brand colour | #f6f7f8 |
Facilities and features
Its website also mentions:
- Published pricing
- Free trial
- Self-serve sign-up
- API
- Integrations
What stands out
The product allows users to unearth billions of keywords with AI assistance.
“Unearth billions of keywords with AI, dissect your backlinks, rankings and traffic potential, and run technical audits to stay on top.”Semrush, own website
Semrush enables teams to track prompt-level visibility in AI answers.
“Take control of how you show up in AI answers. Track prompt-level visibility and analyze AI market share against your competition.”Semrush, own website
Worth knowing
- Social media tracking is secondary to SEO
- Costly for teams only needing brand monitoring
How it ranks
Semrush is ranked 1st of 10 in SEO audit tools for small businesses (Lister Score 96.0), 2nd of 10 in Rank tracking software with a free plan (Lister Score 96.0), 3rd of 10 in Content optimisation tools for agencies (Lister Score 96.0), 3rd of 10 in Local SEO software for small businesses (Lister Score 96.0), 3rd of 10 in Rank tracking software for small businesses (Lister Score 96.0), 4th of 10 in Local SEO software with a free plan (Lister Score 96.0), 4th of 10 in Best local SEO software (Lister Score 96.0), 4th of 10 in Local SEO software for agencies (Lister Score 96.0) and 5th of 10 in Best SEO audit tools (Lister Score 96.0).
#1 in SEO audit tools for small businesses · Lister Score 96.0
Semrush is the leading platform that unifies SEO authority and AI visibility. It helps brands grow and measure their presence across search results and AI answers.
Enables teams to track prompt-level visibility in AI answers.
How the score is made up: fit to this ranking's criteria 40; evidence on its own site 20; buying information on its own site 20; how complete its published information is 16.
“rankings and traffic potential, and run technical audits to stay on top.”Semrush, own website
“For freelancers and small businesses looking to grow their online visibility with SEO”Semrush, own website
| Rank | SEO audit tools for small businesses | Score |
|---|---|---|
| 1 | Semrush | 96.0 |
| 2 | SEOPress | 94.0 |
| 3 | AutoRankMe | 92.0 |
| 4 | Moz | 92.0 |
| 5 | WooRank | 92.0 |
| 6 | RankStream | 88.0 |
| 7 | Page Optimizer Pro | 86.0 |
| 8 | marketgoo | 84.0 |
| 9 | Revuin | 84.0 |
| 10 | SEOWAVE | 80.0 |
#2 in Rank tracking software with a free plan · Lister Score 96.0
Semrush is the leading platform that unifies SEO authority and AI visibility. It helps brands grow and measure their presence across every digital channel.
Allows users to unearth billions of keywords with AI assistance.
How the score is made up: fit to this ranking's criteria 40; evidence on its own site 20; buying information on its own site 20; how complete its published information is 16.
“Rank Tracking Marketing Reports AI Brand Sentiment Backlink Analysis See all features The world's most powerful traffic, visibility, and market dataset.”Semrush, own website
“Free. $0 /mo For trying out the platform.”Semrush, own website
| Rank | Rank tracking software with a free plan | Score |
|---|---|---|
| 1 | Broken Link Checker & SEO Suite | 96.0 |
| 2 | Semrush | 96.0 |
| 3 | Ahrefs | 94.0 |
| 4 | Local Falcon | 94.0 |
| 5 | Serpstat | 94.0 |
| 6 | RankNibbler | 90.0 |
| 7 | Local Rank Guru | 86.0 |
| 8 | check-position.com | 82.0 |
| 9 | SmallSEOTools.com | 82.0 |
| 10 | WebsiteChecker.Tech | 80.0 |
#3 in Content optimisation tools for agencies · Lister Score 96.0
Semrush is the leading platform that unifies SEO authority and AI visibility. It helps brands grow and measure their presence across every digital channel.
Brings live data directly into AI chat workflows.
How the score is made up: fit to this ranking's criteria 40; evidence on its own site 20; buying information on its own site 20; how complete its published information is 16.
“Craft SEO and AI-ready content in minutes Minimize Expand”Semrush, own website
“For growing teams and agencies scaling SEO and AI visibility across multiple markets, locations, or websites”Semrush, own website
| Rank | Content optimisation tools for agencies | Score |
|---|---|---|
| 1 | Frase | 98.0 |
| 2 | SE Ranking | 98.0 |
| 3 | Semrush | 96.0 |
| 4 | RankYak | 94.0 |
| 5 | Surfer SEO | 94.0 |
| 6 | seoClarity | 92.0 |
| 7 | WooRank | 92.0 |
| 8 | SearchAtlas | 88.0 |
| 9 | SEOTesting.com | 84.0 |
| 10 | Localo | 82.0 |
#3 in Local SEO software for small businesses · Lister Score 96.0
Semrush is the leading platform that unifies SEO authority and AI visibility. It helps brands grow and measure their presence across every digital channel.
Builds the SEO foundation for brand visibility across traditional and AI search.
How the score is made up: fit to this ranking's criteria 40; evidence on its own site 20; buying information on its own site 20; how complete its published information is 16.
“Optimize for local search and maps. Manage listings, monitor local rankings, generate reviews, and track GBP performance.”Semrush, own website
“For freelancers and small businesses looking to grow their online visibility with SEO”Semrush, own website
| Rank | Local SEO software for small businesses | Score |
|---|---|---|
| 1 | MapRanker.ai | 98.0 |
| 2 | Nearby Now | 98.0 |
| 3 | Semrush | 96.0 |
| 4 | GatherUp | 94.0 |
| 5 | SEOPress | 94.0 |
| 6 | Moz | 92.0 |
| 7 | DigitalMaas | 90.0 |
| 8 | Mobal | 90.0 |
| 9 | RankStream | 88.0 |
| 10 | Revuin | 84.0 |
#3 in Rank tracking software for small businesses · Lister Score 96.0
Semrush is the leading platform that unifies SEO authority and AI visibility. It helps brands grow and measure their presence across every digital channel.
Brings live data directly into chat to generate actionable workflows.
How the score is made up: fit to this ranking's criteria 40; evidence on its own site 20; buying information on its own site 20; how complete its published information is 16.
“Rank Tracking Marketing Reports AI Brand Sentiment Backlink Analysis See all features The world's most powerful traffic, visibility, and market dataset.”Semrush, own website
“For freelancers and small businesses looking to grow their online visibility with SEO £ 95 .”Semrush, own website
| Rank | Rank tracking software for small businesses | Score |
|---|---|---|
| 1 | MapRanker.ai | 98.0 |
| 2 | SE Ranking | 98.0 |
| 3 | Semrush | 96.0 |
| 4 | BrightLocal | 94.0 |
| 5 | Local Falcon | 94.0 |
| 6 | Moz Pro | 92.0 |
| 7 | WooRank | 92.0 |
| 8 | Mangools | 88.0 |
| 9 | RankStream | 88.0 |
| 10 | Revuin | 84.0 |
#4 in Local SEO software with a free plan · Lister Score 96.0
Semrush is the leading platform that unifies SEO authority and AI visibility. It helps brands grow and measure their presence across every digital channel.
Provides billions of keywords and backlink data for deep analysis.
How the score is made up: fit to this ranking's criteria 40; evidence on its own site 20; buying information on its own site 20; how complete its published information is 16.
“Try for free Local Own your local presence Minimize Expand Elevate your Google Business Profile, lock down a spot in”Semrush, own website
“Free. $0 /mo For trying out the platform.”Semrush, own website
| Rank | Local SEO software with a free plan | Score |
|---|---|---|
| 1 | MapRanker.ai | 98.0 |
| 2 | GiveMe5 | 96.0 |
| 3 | Local Falcon | 96.0 |
| 4 | Semrush | 96.0 |
| 5 | ProRank SEO | 94.0 |
| 6 | DigitalMaas | 90.0 |
| 7 | Mobal | 90.0 |
| 8 | Local Rank Guru | 86.0 |
| 9 | Dennis GEO | 84.0 |
| 10 | Revuin | 84.0 |
#4 in Best local SEO software · Lister Score 96.0
Semrush is the leading platform that unifies SEO authority and AI visibility. It helps brands grow and measure their presence across every digital channel.
Allows users to unearth billions of keywords with AI.
How the score is made up: fit to this ranking's criteria 40; evidence on its own site 20; buying information on its own site 20; how complete its published information is 16.
“Optimize for local search and maps. Manage listings, monitor local rankings, generate reviews, and track GBP performance.”Semrush, own website
| Rank | Best local SEO software | Score |
|---|---|---|
| 1 | GMBapi | 100.0 |
| 2 | GeoRanker | 98.0 |
| 3 | Synup | 98.0 |
| 4 | Semrush | 96.0 |
| 5 | Local Falcon | 94.0 |
| 6 | Moz | 92.0 |
| 7 | Wincher | 88.0 |
| 8 | Localo | 82.0 |
| 9 | LocalViking | 82.0 |
| 10 | Whitespark | 82.0 |
#4 in Local SEO software for agencies · Lister Score 96.0
Semrush is the leading platform that unifies SEO authority and AI visibility. It helps brands grow and measure their presence across every digital channel.
Allows users to unearth billions of keywords with AI assistance.
How the score is made up: fit to this ranking's criteria 40; evidence on its own site 20; buying information on its own site 20; how complete its published information is 16.
“Optimize for local search and maps. Manage listings, monitor local rankings, generate reviews, and track GBP performance.”Semrush, own website
“For small teams and agencies growing across organic search and AI £ 133 .”Semrush, own website
| Rank | Local SEO software for agencies | Score |
|---|---|---|
| 1 | GMBapi | 100.0 |
| 2 | GeoRanker | 98.0 |
| 3 | Synup | 98.0 |
| 4 | Semrush | 96.0 |
| 5 | Bright Local | 94.0 |
| 6 | Local Falcon | 94.0 |
| 7 | Nightwatch | 88.0 |
| 8 | Localo | 82.0 |
| 9 | Whitespark | 82.0 |
| 10 | Yext | 82.0 |
#5 in Best SEO audit tools · Lister Score 96.0
Semrush is the leading platform that unifies SEO authority and AI visibility. It helps brands grow and measure their presence across every digital channel.
Allows users to unearth billions of keywords with AI assistance.
How the score is made up: fit to this ranking's criteria 40; evidence on its own site 20; buying information on its own site 20; how complete its published information is 16.
“Unearth billions of keywords with AI, dissect your backlinks, rankings and traffic potential, and run technical audits to stay on top.”Semrush, own website
| Rank | Best SEO audit tools | Score |
|---|---|---|
| 1 | MapRanker.ai | 98.0 |
| 2 | SE Ranking | 98.0 |
| 3 | WebCEO | 98.0 |
| 4 | Screpy | 96.0 |
| 5 | Semrush | 96.0 |
| 6 | WebYes | 96.0 |
| 7 | Ahrefs | 94.0 |
| 8 | Broken Link Checker & SEO Suite | 94.0 |
| 9 | DadSEO | 94.0 |
| 10 | ProRank SEO | 94.0 |
Frequently asked questions
Where is Semrush?
Semrush is at 800 Boylston Street, Suite 2475, 02199, Boston, USA.
How does Semrush rank on Lister?
Semrush is ranked 1st of 10 in SEO audit tools for small businesses (Lister Score 96.0), 2nd of 10 in Rank tracking software with a free plan (Lister Score 96.0), 3rd of 10 in Content optimisation tools for agencies (Lister Score 96.0), 3rd of 10 in Local SEO software for small businesses (Lister Score 96.0), 3rd of 10 in Rank tracking software for small businesses (Lister Score 96.0), 4th of 10 in Local SEO software with a free plan (Lister Score 96.0), 4th of 10 in Best local SEO software (Lister Score 96.0), 4th of 10 in Local SEO software for agencies (Lister Score 96.0) and 5th of 10 in Best SEO audit tools (Lister Score 96.0).