AdRoll
Retargeting and multi-channel advertising for growth teams
AdRoll is a retargeting and prospecting platform that manages Google, Facebook, Instagram, and Pinterest ads with focus on audience segmentation and conversion optimisation. It emphasises cross-device tracking and creative automation.
| Pricing from | Custom |
| Best for | E-commerce and SaaS companies needing advanced retargeting and audience-based campaign management |
| Website | www.adroll.com |
Company facts
| Founded | 2007 |
| Headquarters | San Francisco |
| Industries | Software as a service, Online advertising |
Strengths and trade-offs
- Excellent segmentation and audience creation tools
- Creative automation reduces manual ad management workload
- Pricing not transparent; custom quotes can be expensive
- Less suited for pure search campaign optimisation
Appears in
Alternatives to AdRoll
 Google AdsThe industry standard for search and display advertising | #1 in Top 10 PPC Campaign Management Tools | 95.0 |
 Microsoft AdvertisingReach audiences across Bing, Yahoo, and LinkedIn | #2 in Top 10 PPC Campaign Management Tools | 92.7 |
 OptmyzrAdvanced automation and account management for PPC agencies | #3 in Top 10 PPC Campaign Management Tools | 90.3 |
 KenshooAI-driven enterprise PPC platform with cross-channel capability | #4 in Top 10 PPC Campaign Management Tools | 88.0 |
 SemrushOnline visibility and marketing analytics | #5 in Top 10 PPC Campaign Management Tools | 85.7 |
 WordstreamPPC management and optimisation for small to mid-market advertisers | #6 in Top 10 PPC Campaign Management Tools | 83.3 |
Questions about AdRoll
How much does AdRoll cost?
Lister lists AdRoll's pricing as: Custom.
Who is AdRoll best for?
AdRoll is best for E-commerce and SaaS companies needing advanced retargeting and audience-based campaign management.
Where does AdRoll rank?
AdRoll is ranked #8 in Top 10 PPC Campaign Management Tools (Lister Score 78.7).
What are the best alternatives to AdRoll?
The closest alternatives on Lister are Google Ads (#1 in Top 10 PPC Campaign Management Tools), Microsoft Advertising (#2 in Top 10 PPC Campaign Management Tools) and Optmyzr (#3 in Top 10 PPC Campaign Management Tools).
Where is AdRoll based?
AdRoll is headquartered in San Francisco, and was founded in 2007.
Is this your company?
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