Demandbase
Smart account engagement
An account based marketing platform that unites account intelligence, advertising, and intent data into a single solution.
| Pricing from | Custom |
| Best for | Combining advertising and intent data workflows |
| Website | www.demandbase.com |
Company facts
| Founded | 2007 |
| Headquarters | San Francisco, US |
| Industry | Software as a service |
| Social profiles | LinkedIn, X, Facebook, Instagram, YouTube, Crunchbase |
Demandbase pricing
Pricing as Lister records it: Custom
Prices change: check Demandbase's own pricing page before you buy.
Facilities and features
- Published pricing
- Integrations
- SOC 2
What stands out
Demandbase aligns every team around shared pipeline priorities.
“Demandbase connects teams around shared pipeline priorities so everyone can focus”Demandbase, own website
The product combines first-party and third-party data with advanced AI.
“we deliver insights that no one else can match.”Demandbase, own website
Strengths and trade-offs
- Strong advertising execution tools
- Robust account-level insights
- Platform can feel complex and bloated
- Implementation takes significant time
Appears in
Best account-based marketing software
1
Aritic98.02
Lead Liaison92.03Demandbase90.0RANKINGfull ranking →SAASTop 10 Intent Data Platforms
1
6Sense95.02
ZoomInfo Marketing92.73
Bombora90.3RANKINGfull ranking →How Demandbase ranks
#3 in Best account-based marketing software
How the score is made up: 20 for evidence on its own site; 18 for how complete its published information is; 40 for fit to this ranking's criteria; 12 for buying information on its own site.
“Innovations in ABM and intent data reshape how teams target and engage accounts.”Demandbase, own website
Alternatives to Demandbase
| Aritic The most powerful marketing automation platform for B2B businesses. | #1 in Best account-based marketing software | 98.0 |
| Lead Liaison Revenue generation software for sales and marketing | #2 in Best account-based marketing software | 92.0 |
 JabmoBoost your revenue with Jabmo ABM | #4 in Best account-based marketing software | 88.0 |
 PathFactoryAn intelligent way to enable buyer education and prove revenue impact | #5 in Best account-based marketing software | 88.0 |
 FollozeDeliver personalised content with Folloze AI features | #6 in Best account-based marketing software | 84.0 |
 Metadata.ioBuild and run B2B campaigns in one product | #7 in Best account-based marketing software | 84.0 |
Questions about Demandbase
How much does Demandbase cost?
Demandbase's pricing, as Lister records it: Custom.
Who is Demandbase best for?
Demandbase is best for combining advertising and intent data workflows.
Where does Demandbase rank?
Demandbase is ranked #3 in Best account-based marketing software (Lister Score 90.0) and #4 in Top 10 Intent Data Platforms (Lister Score 88.0).
What are the best alternatives to Demandbase?
The closest alternatives on Lister are Aritic (#1 in Best account-based marketing software), Lead Liaison (#2 in Best account-based marketing software) and Jabmo (#4 in Best account-based marketing software).
Where is Demandbase based?
Demandbase is headquartered in San Francisco, US, and was founded in 2007.
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#3 in Best account-based marketing software
#4 in Top 10 Intent Data Platforms
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