Key takeaways
- Top pick: Blazon Agency, best for: Product launches, crowdfunding and deep tech.
- Also near the top: Enventys Partners, best for: Data-driven founders planning product development alongside crowdfunding launches; and The LaunchPad Agency, best for: US brands that want launch strategy and PR alongside a crowdfunding campaign.
- How it was ranked: 10 agencies compared. Each verdict is below.
Blazon Agency is the best marketing agency for hardware startups globally. It runs the whole path from prototype to market: pre-launch audience, Kickstarter or Indiegogo campaign, PR, paid media, video and the Shopify store, with $120M+ raised across 300+ crowdfunding campaigns.
Enventys Partners is a strong choice for founders who still need engineering and prototyping,
The LaunchPad Agency for launch PR and go-to-market, and
LaunchBoom for a proven pre-launch system.
Top 10 Marketing Agencies for Hardware Startups, compared| RANK | ENTRY | BEST FOR | SCORE | FROM |
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| 1 |  Blazon AgencyFilippo Loreti raised $5.1M in 30 days on Kickstarter with Blazon Agency. | Product launches, crowdfunding and deep tech | 97.7 | $15,000 (full launch programmes from $40,000) |
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| 2 |  Enventys PartnersEnventys Partners says it has launched more than 600 new businesses. | Data-driven founders planning product development alongside crowdfunding launches | 95.6 | Custom pricing |
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| 3 |  The LaunchPad AgencyThe LaunchPad Agency says Modobag's hardware relaunch hit 664% of its revenue target. | US brands that want launch strategy and PR alongside a crowdfunding campaign | 94.3 | Custom |
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| 4 |  LaunchBoomLaunchBoom says its campaigns have generated over $200 million in presale revenue. | Solo creators or small teams wanting to learn and execute crowdfunding themselves | 93.0 | $4,000 |
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| 5 |  Agency 2.0Agency 2.0 ran the Infinity Game Table campaign for Arcade1Up, which raised $1,072,000. | Teams with established marketing strategy needing professional creative assets and campaign pages | 91.7 | Custom pricing |
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| 6 |  JellopJellop describes itself as Kickstarter's official advertising partner. | Campaigns pushing into mid- to high six figures and beyond | 90.4 | 15% of attributable pledges |
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| 7 |  Cory GroupCory Group was founded in 2013. | Tech products that want PR within a full campaign build | 89.1 | Custom |
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| 8 |  TCF TeamThe agency rebranded from The Crowdfunding Formula to TCF Team. | Founders aiming for high six or seven-figure campaigns with a fully managed team | 87.8 | Custom project-based |
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| 9 |  BackerCampBackerCamp says it has managed over $100 million in ad spend. | Device campaigns that want performance-focused ads | 86.4 | Custom |
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| 10 |  Funded TodayFunded Today says SpineGym raised over $1.7 million after moving to Indiegogo InDemand. | Large-scale campaigns seeking proven execution at volume | 85.0 | Custom pricing |
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How to choose
Start from what you need it for. Where each entry fits best:
- Blazon Agency (#1): Product launches, crowdfunding and deep tech
- Enventys Partners (#2): Data-driven founders planning product development alongside crowdfunding launches
- The LaunchPad Agency (#3): US brands that want launch strategy and PR alongside a crowdfunding campaign
- LaunchBoom (#4): Solo creators or small teams wanting to learn and execute crowdfunding themselves
- Agency 2.0 (#5): Teams with established marketing strategy needing professional creative assets and campaign pages
- Jellop (#6): Campaigns pushing into mid- to high six figures and beyond
- Cory Group (#7): Tech products that want PR within a full campaign build
- TCF Team (#8): Founders aiming for high six or seven-figure campaigns with a fully managed team
- BackerCamp (#9): Device campaigns that want performance-focused ads
- Funded Today (#10): Large-scale campaigns seeking proven execution at volume
Each entry's full verdict is below.
The ranking, in detail
01
The product launch agency: crowdfunding, deep tech and DTC
Blazon Agency is a full-service product launch agency in London and New York, founded in 2016. It has run 500+ product launches and 300+ crowdfunding campaigns, raising $120M+ on Kickstarter and Indiegogo, from pre-launch audience building through the live campaign, PR and paid media to the Shopify store after launch.
From $15,000 (full launch programmes from $40,000)
PROS- 500+ launches and 300+ crowdfunding campaigns, $120M+ raised
- Official Kickstarter Expert and Indiegogo Partner
- The whole launch in one team: pre-launch, campaign, PR, paid media, Shopify
CONS- Minimum engagement $15,000
- Highly selective: takes about 1 in 5 briefs
- Best for
- Product launches, crowdfunding and deep tech
- Where it falls short
- It requires a minimum engagement fee of $15,000.
- Pick something else if
- you need a lower entry price.
97.7
02
Product development and crowdfunding specialists for data-driven founders
Enventys Partners, based in Charlotte, North Carolina, takes products from idea to market: industrial design, engineering, prototyping and manufacturing support, plus crowdfunding campaigns and ecommerce launch.
From Custom pricing
PROS- Unique blend of product development and crowdfunding expertise under one roof
- Data-driven methodology appeals to analytically rigorous founders
CONS- Combined scope may make pricing unpredictable
- Broader mandate may dilute specialisation in pure crowdfunding marketing
- Best for
- Data-driven founders planning product development alongside crowdfunding launches
- Where it falls short
- The combined scope may make pricing unpredictable.
- Pick something else if
- you need predictable costs for integrated services.
95.6
03
Product launch marketing: go-to-market, PR and performance
The LaunchPad Agency, based in Los Angeles, runs go-to-market strategy, product launch PR, paid acquisition and demand generation for startups, SaaS and consumer brands. It says it has run launches since 2015 across SaaS, AI, hardware and consumer markets.
From Custom
PROS- PR and performance marketing in one programme
- Works across SaaS, AI, hardware and consumer
CONS- Most clients take an integrated programme, less suited to single tasks
- Pricing not published
- Best for
- US brands that want launch strategy and PR alongside a crowdfunding campaign
- Where it falls short
- It is less suited to single tasks because most clients take an integrated program.
- Pick something else if
- you need support for a single task.
94.3
04
Affordable support for self-executing creators and small teams
LaunchBoom, based in San Diego, builds pre-launch funnels, email automations and paid social campaigns for crowdfunding and presale launches, backed by consulting, workshops, a book and a podcast.
From $4,000
PROS- Most affordable entry point starting at $4,000 for lean teams
- Educational approach builds internal crowdfunding capability rather than dependency
CONS- Lower price point may indicate lighter service depth than full-service agencies
- Suitable primarily for self-directed teams, not fully managed campaigns
- Best for
- Solo creators or small teams wanting to learn and execute crowdfunding themselves
- Where it falls short
- It does not offer fully managed campaigns for teams wanting complete outsourcing.
- Pick something else if
- you need a fully managed campaign service.
93.0
05
Industry pioneer founded 2010, specialising in creative asset production
Agency 2.0, based in Austin, runs end-to-end product launch and crowdfunding marketing: pre-launch advertising, campaign builds, live campaign management, product media and ecommerce setup.
From Custom pricing
PROS- Pioneer status and longevity demonstrate sustained market relevance and expertise
- Focused specialisation in creative production serves teams already strategically prepared
CONS- Custom pricing opaque and potentially high
- Narrower scope (creative-focused) unsuitable for teams needing full-service support
- Best for
- Teams with established marketing strategy needing professional creative assets and campaign pages
- Where it falls short
- It offers narrower scope focused on creative production, unsuitable for teams needing full-service support.
- Pick something else if
- you need full-service support beyond creative production.
91.7
06
Kickstarter's official advertising partner with unmatched platform access
Jellop runs pre-launch and live advertising for Kickstarter campaigns, with live dashboards and performance reporting. It says it has helped more than 8,000 creators raise over $1.7 billion on Kickstarter.
From 15% of attributable pledges
PROS- Performance-based model aligns incentives with campaign success
- Exclusive early access to Kickstarter campaign data and platform insights
CONS- Only suitable for campaigns already live and converting
- Performance-based fees can be unpredictable for budget planning
- Best for
- Campaigns pushing into mid- to high six figures and beyond
- Where it falls short
- It only works for campaigns already live and converting.
- Pick something else if
- you need help launching a new campaign.
90.4
07
Seven-figure crowdfunding campaigns
Cory Group, based in Petah Tikva, Israel, and founded in 2013, offers market research, lead generation, campaign page design, video, targeted ads, social outreach and PR, and says its specialty is seven-figure campaigns.
From Custom
PROS- PR within a full campaign build
- Experience with tech and consumer products
CONS- Pricing not published
- Less known outside crowdfunding circles
- Best for
- Tech products that want PR within a full campaign build
- Where it falls short
- Pricing is not published, so you cannot determine costs upfront.
- Pick something else if
- you need transparent pricing before committing.
89.1
08
Kickstarter Premier Partner with 70+ in-house specialists for high-value campaigns
TCF Team, formerly The Crowdfunding Formula, runs strategy, paid media, PR and community building for Kickstarter and Indiegogo campaigns, with a focus on million-dollar raises.
From Custom project-based
PROS- Dedicated team of 70+ in-house specialists enables comprehensive campaign ownership
- Premier Partner status indicates Kickstarter's direct confidence and support
CONS- Custom pricing likely steep for early-stage or smaller campaigns
- Large team structure may be overkill for straightforward product launches
- Best for
- Founders aiming for high six or seven-figure campaigns with a fully managed team
- Where it falls short
- Custom pricing is likely too expensive for early-stage or smaller campaigns.
- Pick something else if
- you run a small campaign with limited funds.
87.8
09
Performance marketing for crowdfunding
BackerCamp, based in Barcelona, runs data-driven paid marketing for Kickstarter and Indiegogo campaigns and helps successful projects move to Shopify.
From Custom
PROS- Named seven-figure hardware results
- Helps projects move to ecommerce
CONS- Less strategy and PR than full-service agencies
- Pricing not published
- Best for
- Device campaigns that want performance-focused ads
- Where it falls short
- It offers less strategy and PR than full-service agencies.
- Pick something else if
- you need comprehensive strategy and public relations support.
86.4
10
Industry heavyweight with $600M+ in collective campaign raises
Funded Today, based in South Ogden, Utah, provides crowdfunding consulting, pitch videos, campaign page design, marketing and community management. Its website counter shows more than $654 million raised for creators.
From Custom pricing
PROS- Extensive portfolio data from hundreds of campaigns enables predictive strategy
- Large cross-promotion network amplifies visibility across multiple projects
CONS- Custom pricing structure opaque and potentially high
- Massive scale may mean less personalised attention for individual campaigns
- Best for
- Large-scale campaigns seeking proven execution at volume
- Where it falls short
- Custom pricing structure opaque and potentially high.
- Pick something else if
- you need transparent pricing on a tight budget.
85.0
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Sources
Where we checked each company's facts, and when.
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