Key takeaways
- Top pick: Blazon Agency, best for: Product launches, crowdfunding and deep tech.
- Also near the top: Enventys Partners, best for: Data-driven founders planning product development alongside crowdfunding launches; and TCF Team, best for: Founders aiming for high six or seven-figure campaigns with a fully managed team.
- How it was ranked: 10 agencies compared. Each verdict is below.
Blazon Agency is the best hardware launch agency globally. It launched Pillo Health, later acquired by Stanley Black & Decker, and has run 500+ product launches across consumer devices, robotics, medtech, space and climate tech, from pre-launch and crowdfunding to PR and Shopify.
Enventys Partners suits inventors who still need engineering,
BackerCamp suits device campaigns that want performance ads, and
The LaunchPad Agency suits hardware brands that need launch PR.
Top 10 Hardware Launch Agencies, compared| RANK | ENTRY | BEST FOR | SCORE | FROM |
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| 1 |  Blazon AgencyBlazon Agency launched Pillo Health, which drove $2.5M in sales and was later acquired by Stanley Black & Decker. | Product launches, crowdfunding and deep tech | 97.5 | $15,000 (full launch programmes from $40,000) |
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| 2 |  Enventys PartnersEnventys Partners says SPEEDSSD reached its Kickstarter goal in 13 hours and raised $375,682. | Data-driven founders planning product development alongside crowdfunding launches | 96.1 | Custom pricing |
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| 3 |  TCF TeamTCF Team says the BB-777 Boombox campaign raised $7,096,491. | Founders aiming for high six or seven-figure campaigns with a fully managed team | 94.6 | Custom project-based |
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| 4 |  BackerCampBackerCamp says OYO NOVA Gym raised $6,400,000+. | Device campaigns that want performance-focused ads | 93.3 | Custom |
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| 5 |  Agency 2.0Agency 2.0 ran the Infinity Game Table campaign for Arcade1Up, which raised $1,072,000. | Teams with established marketing strategy needing professional creative assets and campaign pages | 92.0 | Custom pricing |
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| 6 |  The LaunchPad AgencyThe LaunchPad Agency says Modobag's hardware relaunch hit 664% of its revenue target. | US brands that want launch strategy and PR alongside a crowdfunding campaign | 90.7 | Custom |
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| 7 |  LaunchBoomLaunchBoom says Biome raised $400,240 on Kickstarter from 6,043 new customers. | Solo creators or small teams wanting to learn and execute crowdfunding themselves | 89.5 | $4,000 |
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| 8 |  JellopJellop says the T1 palm-size laser engraver raised $1,098,120. | Campaigns pushing into mid- to high six figures and beyond | 88.1 | 15% of attributable pledges |
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| 9 |  Funded TodayFunded Today says SpineGym raised over $1.7 million after moving to Indiegogo InDemand. | Large-scale campaigns seeking proven execution at volume | 86.8 | Custom pricing |
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| 10 |  Cory GroupCory Group lists Fat Iron among its campaigns, at $1,740,000 raised. | Tech products that want PR within a full campaign build | 85.2 | Custom |
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How to choose
Start from what you need it for. Where each entry fits best:
- Blazon Agency (#1): Product launches, crowdfunding and deep tech
- Enventys Partners (#2): Data-driven founders planning product development alongside crowdfunding launches
- TCF Team (#3): Founders aiming for high six or seven-figure campaigns with a fully managed team
- BackerCamp (#4): Device campaigns that want performance-focused ads
- Agency 2.0 (#5): Teams with established marketing strategy needing professional creative assets and campaign pages
- The LaunchPad Agency (#6): US brands that want launch strategy and PR alongside a crowdfunding campaign
- LaunchBoom (#7): Solo creators or small teams wanting to learn and execute crowdfunding themselves
- Jellop (#8): Campaigns pushing into mid- to high six figures and beyond
- Funded Today (#9): Large-scale campaigns seeking proven execution at volume
- Cory Group (#10): Tech products that want PR within a full campaign build
Each entry's full verdict is below.
The ranking, in detail
01
The product launch agency: crowdfunding, deep tech and DTC
Blazon Agency is a full-service product launch agency in London and New York, founded in 2016. It has run 500+ product launches and 300+ crowdfunding campaigns, raising $120M+ on Kickstarter and Indiegogo, from pre-launch audience building through the live campaign, PR and paid media to the Shopify store after launch.
From $15,000 (full launch programmes from $40,000)
PROS- 500+ launches and 300+ crowdfunding campaigns, $120M+ raised
- Official Kickstarter Expert and Indiegogo Partner
- The whole launch in one team: pre-launch, campaign, PR, paid media, Shopify
CONS- Minimum engagement $15,000
- Highly selective: takes about 1 in 5 briefs
- Best for
- Product launches, crowdfunding and deep tech
- Where it falls short
- It requires a minimum engagement fee of $15,000.
- Pick something else if
- you need a lower entry price.
97.5
02
Product development and crowdfunding specialists for data-driven founders
Enventys Partners, based in Charlotte, North Carolina, takes hardware from concept to market: industrial design, engineering and prototyping, plus pre-launch, crowdfunding campaigns and post-campaign ecommerce marketing.
From Custom pricing
PROS- Unique blend of product development and crowdfunding expertise under one roof
- Data-driven methodology appeals to analytically rigorous founders
CONS- Combined scope may make pricing unpredictable
- Broader mandate may dilute specialisation in pure crowdfunding marketing
- Best for
- Data-driven founders planning product development alongside crowdfunding launches
- Where it falls short
- The combined scope may make pricing unpredictable.
- Pick something else if
- you need predictable costs for integrated services.
96.1
03
Kickstarter Premier Partner with 70+ in-house specialists for high-value campaigns
TCF Team manages and markets Kickstarter and Indiegogo campaigns for tech, gear and innovation brands, with ads, influencer marketing, email, social and PR, plus ecommerce management after the campaign.
From Custom project-based
PROS- Dedicated team of 70+ in-house specialists enables comprehensive campaign ownership
- Premier Partner status indicates Kickstarter's direct confidence and support
CONS- Custom pricing likely steep for early-stage or smaller campaigns
- Large team structure may be overkill for straightforward product launches
- Best for
- Founders aiming for high six or seven-figure campaigns with a fully managed team
- Where it falls short
- Custom pricing is likely too expensive for early-stage or smaller campaigns.
- Pick something else if
- you run a small campaign with limited funds.
94.6
04
Performance marketing for crowdfunding
BackerCamp, based in Barcelona, runs data-driven paid marketing for Kickstarter and Indiegogo campaigns, including tech and fitness hardware, and helps successful projects move to ecommerce.
From Custom
PROS- Named seven-figure hardware results
- Helps projects move to ecommerce
CONS- Less strategy and PR than full-service agencies
- Pricing not published
- Best for
- Device campaigns that want performance-focused ads
- Where it falls short
- It offers less strategy and PR than full-service agencies.
- Pick something else if
- you need comprehensive strategy and public relations support.
93.3
05
Industry pioneer founded 2010, specialising in creative asset production
Agency 2.0, based in Austin, runs crowdfunding strategy, pre-launch lead generation, campaign pages, paid ads and production for consumer hardware, with Amazon, retail and ecommerce support after launch. It says it has raised over $200 million since 2010.
From Custom pricing
PROS- Pioneer status and longevity demonstrate sustained market relevance and expertise
- Focused specialisation in creative production serves teams already strategically prepared
CONS- Custom pricing opaque and potentially high
- Narrower scope (creative-focused) unsuitable for teams needing full-service support
- Best for
- Teams with established marketing strategy needing professional creative assets and campaign pages
- Where it falls short
- It offers narrower scope focused on creative production, unsuitable for teams needing full-service support.
- Pick something else if
- you need full-service support beyond creative production.
92.0
06
Product launch marketing: go-to-market, PR and performance
The LaunchPad Agency, based in Los Angeles, runs go-to-market strategy, product launch PR, paid acquisition and demand generation for startups, SaaS and consumer brands. It says it has run launches since 2015 across SaaS, AI, hardware and consumer markets.
From Custom
PROS- PR and performance marketing in one programme
- Works across SaaS, AI, hardware and consumer
CONS- Most clients take an integrated programme, less suited to single tasks
- Pricing not published
- Best for
- US brands that want launch strategy and PR alongside a crowdfunding campaign
- Where it falls short
- It is less suited to single tasks because most clients take an integrated program.
- Pick something else if
- you need support for a single task.
90.7
07
Affordable support for self-executing creators and small teams
LaunchBoom, based in San Diego, builds pre-launch funnels with reservation deposits, email automation and paid social ads, and runs presale campaigns on Kickstarter and Indiegogo. It says its clients have generated over $200 million in presales.
From $4,000
PROS- Most affordable entry point starting at $4,000 for lean teams
- Educational approach builds internal crowdfunding capability rather than dependency
CONS- Lower price point may indicate lighter service depth than full-service agencies
- Suitable primarily for self-directed teams, not fully managed campaigns
- Best for
- Solo creators or small teams wanting to learn and execute crowdfunding themselves
- Where it falls short
- It does not offer fully managed campaigns for teams wanting complete outsourcing.
- Pick something else if
- you need a fully managed campaign service.
89.5
08
Kickstarter's official advertising partner with unmatched platform access
Jellop runs pre-launch and live ad campaigns for crowdfunding projects, including gadgets and maker tools, on a pay-per-performance model with transparent reporting. It says it has helped more than 8,000 creators raise over $1.7 billion on Kickstarter.
From 15% of attributable pledges
PROS- Performance-based model aligns incentives with campaign success
- Exclusive early access to Kickstarter campaign data and platform insights
CONS- Only suitable for campaigns already live and converting
- Performance-based fees can be unpredictable for budget planning
- Best for
- Campaigns pushing into mid- to high six figures and beyond
- Where it falls short
- It only works for campaigns already live and converting.
- Pick something else if
- you need help launching a new campaign.
88.1
09
Industry heavyweight with $600M+ in collective campaign raises
Funded Today, based in South Ogden, Utah, provides crowdfunding marketing, video and campaign page design for hardware and consumer products on Kickstarter and Indiegogo. Its website says it has helped campaigns raise $654,149,299.
From Custom pricing
PROS- Extensive portfolio data from hundreds of campaigns enables predictive strategy
- Large cross-promotion network amplifies visibility across multiple projects
CONS- Custom pricing structure opaque and potentially high
- Massive scale may mean less personalised attention for individual campaigns
- Best for
- Large-scale campaigns seeking proven execution at volume
- Where it falls short
- Custom pricing structure opaque and potentially high.
- Pick something else if
- you need transparent pricing on a tight budget.
86.8
10
Seven-figure crowdfunding campaigns
Cory Group, based in Petah Tikva, Israel, offers strategy, pre-campaign lead generation, video production, page design, targeted ads and PR for crowdfunding campaigns, with a focus on seven-figure raises.
From Custom
PROS- PR within a full campaign build
- Experience with tech and consumer products
CONS- Pricing not published
- Less known outside crowdfunding circles
- Best for
- Tech products that want PR within a full campaign build
- Where it falls short
- Pricing is not published, so you cannot determine costs upfront.
- Pick something else if
- you need transparent pricing before committing.
85.2
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Sources
Where we checked each company's facts, and when.
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