The closest alternatives to Zapier on Lister are Workato, Zoho Flow and Make, the companies that share the most rankings with it. Each is compared below on its stated best fit, starting price and Lister Score.
How to choose an alternative to Zapier
Start from what you need it for. Where each fits best, as Lister records it:
- Workato: Large-scale enterprise automation
- Zoho Flow: Users already utilizing Zoho products
- Make: Complex workflows and visual data routing
- Microsoft Power Automate: Enterprise Microsoft 365 users
- Lindy: Solopreneurs and small business owners delegating entire email workflows to AI
- eesel AI: Teams with knowledge scattered across multiple platforms seeking flexible, usage-based pricing
- n8n: Developers and privacy-conscious teams
- IFTTT: Smart home automation and simple personal tasks
- Tray.io: SaaS companies and revenue operations
- HubSpot Operations Hub: HubSpot CRM users looking to synchronise data
Closest to Zapier by the rankings they share: Workato (4 rankings), Zoho Flow (4 rankings) and Make (3 rankings).
Stated starting prices: Zoho Flow ($10/month), Make ($9/month), Microsoft Power Automate ($15/user/month), Lindy ($49.99/month), eesel AI ($0.40/resolution (starts with $50 free credit)), IFTTT ($3.33/month) and HubSpot Operations Hub ($45/month).
Custom or quote-based pricing: Workato and Tray.io.
Each Lister Score is the alternative's score on the ranking named in its row, so compare scores within one ranking rather than across rankings. How the score is made.
Each alternative in brief
01

Workato enterprise automation platform
#3 in Top 10 Workflow Automation Platforms: Workato is an enterprise-grade integration and automation platform combining iPaaS and RPA capabilities. It serves large organisations requiring scalable, secure automation across complex systems.
PROS- Enterprise-grade security and compliance
- Collaborative workspace for both IT and business units
CONS- High cost unsuitable for small businesses
- Requires sales contact for pricing
90.3
02

Connect your apps and automate business workflows
#8 in Top 10 Workflow Automation: An integration platform that connects business apps and automates workflows within the Zoho suite and beyond.
PROS- Affordable pricing compared to mainstream competitors
- Deep integration with the broader Zoho ecosystem
CONS- Smaller library of third-party apps outside Zoho
- User interface can feel slightly dated
78.7
03

Design, build, and automate visually
#2 in Top 10 Workflow Automation: A powerful visual platform formerly known as Integromat, designed for building complex, multi-step workflows.
PROS- Powerful visual execution mapping
- Generous free tier and affordable entry pricing
CONS- Steeper learning curve than simpler alternatives
92.7
04

Automate processes across your organization
#3 in Top 10 Workflow Automation: A robust automation and robotic process automation solution deeply integrated with the Microsoft 365 ecosystem.
PROS- Seamless integration with Microsoft applications
- Advanced enterprise-grade security and governance
CONS- Complex licensing structure
- Interface can feel bloated for simple tasks
90.3
05

AI agents that run your inbox and calendar
#8 in AI integration platforms with a free plan: Lindy is an AI tool. It says it is built for teams seeking an automated assistant for repetitive tasks.
PROS- Autonomous agents reduce manual email handling dramatically
- Integrates email, scheduling, and CRM management in one system
CONS- Higher price point at $49.99/month for solo users
- Requires careful setup and monitoring to prevent unintended actions
88.0
06

Usage-based pricing connecting knowledge across scattered systems
#4 in AI agent builders for small businesses: eesel AI provides fully autonomous agents for customer service, content creation, and operations. These tools integrate directly into existing applications to handle workloads efficiently.
PROS- Usage-based model scales cost with actual value delivered rather than seat count
- Learns from existing knowledge sources without forcing content migration
CONS- Per-resolution billing unpredictable for teams with heavy daily query volumes
- Less established than seat-based competitors in enterprise markets
90.0
07

Fair-code workflow automation node-based tool
#5 in Top 10 Workflow Automation: A fair-code workflow automation tool that offers both cloud-hosted and self-hosted deployment options.
PROS- Self-hosting ensures complete data privacy
- Fair-code model allows free usage under certain conditions
CONS- Requires technical knowledge to self-host and maintain
85.7
08

Bring your services together
#6 in Top 10 Workflow Automation Platforms: IFTTT (If This Then That) is a simple, accessible automation platform for non-technical users. It uses straightforward if-then logic to connect consumer apps and IoT devices.
PROS- Very easy to set up for personal and smart home use
- Affordable subscription plans
CONS- Lacks the multi-step complexity needed for enterprise business workflows
83.3
09

The general automation platform
#6 in Top 10 Workflow Automation Tools: A general automation platform that empowers both technical and non technical users to build complex integrations quickly.
PROS- Highly scalable architecture
- Strong focus on API management and data flexibility
CONS- Pricing is opaque and tailored for mid-to-large companies
83.3
10

Connect your apps, sync your customer data
#9 in Top 10 Workflow Automation Tools: An operations software built on the HubSpot CRM that syncs your customer data, cleans up records, and automates business processes.
PROS- Excellent data synchronisation across CRM apps
- Powerful programmable automation for customer data
CONS- Locked into the HubSpot ecosystem
- Can become expensive as contacts grow
76.3