Buffer
A clean, minimalist scheduling tool equipped with an AI assistant that rephrases posts, summarizes threads, and generates ideas.
| Pricing from | USD 6 per channel per month |
| Best for | Solo creators and small businesses |
| Website | buffer.com |
Company facts
| Founded | 2010 |
| Social profiles | LinkedIn, X, Facebook, Instagram |
Facilities and features
- Published pricing
- Free plan
- API
- Integrations
What stands out
The AI tool offers extensive publishing integrations across popular platforms.
“The most complete set of publishing integrations, ever Schedule your content to the most popular platforms including Facebook, Instagram, TikTok,”Buffer, own website
The AI tool provides an assistant to brainstorm and refine content ideas.
“Brainstorm ideas, rewrite content, and craft platform-specific posts. Learn more Connect your favorite accounts Buffer × LinkedIn Buffer × LinkedIn Buffer × Threads Buffer × Threads Buffer × Pinterest Buffer × Pinterest”Buffer, own website
Worth knowing
The free plan restricts users to only ten scheduled posts per channel.
“10 scheduled posts per channel - refill anytime 10 scheduled posts per channel - refill anytime description”Buffer, own website
Strengths and trade-offs
- Very intuitive and clean user interface
- Affordable pricing tiers for individuals
- Limited advanced analytics on lower plans
Appears in
AI social media tools for small businesses
1AI social media tools with a free plan
1AI social media tools with a team plan
1Top 10 AI Content Calendars
1Top 10 AI Content Calendars for Creators
1Top 10 AI Hashtag Generators
1Top 10 AI Instagram Caption Generators
1Top 10 AI Social-Media Caption Writers
1Top 10 AI Social-Media Content Schedulers
1Top 10 AI Social Media Post Generators
1Top 10 AI Twitter Schedulers
1Top 10 Social Listening Tools
1Top 10 Social Media Management
1Top 10 Social Media Management Tools
1How Buffer ranks
#1 in AI social media tools for small businesses
How the score is made up: Evidence on its own site 20; How complete its published information is 20; Fit to this ranking's criteria 40; Buying information on its own site 12.
“AI Assistant Get help creating, refining, and repurposing content API Connect Buffer to your agents, automation tools, or build something entirely new”Buffer, own website
“Small Business A simpler way to manage your small business’ social media”Buffer, own website
#2 in AI social media tools with a free plan
How the score is made up: Evidence on its own site 20; How complete its published information is 18; Fit to this ranking's criteria 40; Buying information on its own site 12.
“Learn more AI assistant Brainstorm ideas, rewrite content, and craft platform-specific posts.”Buffer, own website
“Monthly Yearly Free Placeholder Free forever Connect up to 3 channels”Buffer, own website
#2 in AI social media tools with a team plan
How the score is made up: Evidence on its own site 20; How complete its published information is 18; Fit to this ranking's criteria 40; Buying information on its own site 12.
“Learn more AI assistant Brainstorm ideas, rewrite content, and craft platform-specific posts.”Buffer, own website
“Team Placeholder $10 /month 1 channel · $ 120 billed yearly (save 2 months)”Buffer, own website
Alternatives to Buffer
Meet your AI social media team | #2 in AI social media tools for small businesses | 90.0 |
| #3 in AI social media tools for small businesses | 90.0 | |
Transform trending news into engaging content in minutes | #4 in AI social media tools for small businesses | 90.0 |
Manage all your social media in one place | #5 in AI social media tools for small businesses | 90.0 |
Simplify social media for your agency | #6 in AI social media tools for small businesses | 90.0 |
Schedule a year of social media in minutes | #7 in AI social media tools for small businesses | 88.0 |
Questions about Buffer
How much does Buffer cost?
Lister lists Buffer's pricing as: USD 6 per channel per month.
Who is Buffer best for?
Buffer is best for solo creators and small businesses.
Where does Buffer rank?
Buffer is ranked #1 in AI social media tools for small businesses (Lister Score 92.0), #1 in Top 10 AI Social Media Post Generators (Lister Score 95.0), #2 in AI social media tools with a free plan (Lister Score 90.0), #2 in AI social media tools with a team plan (Lister Score 90.0), #2 in Top 10 AI Content Calendars for Creators (Lister Score 92.7), #2 in Top 10 AI Social-Media Content Schedulers (Lister Score 92.7), #2 in Top 10 Social Media Management (Lister Score 92.7), #3 in Top 10 AI Social-Media Caption Writers (Lister Score 90.3), #3 in Top 10 AI Twitter Schedulers (Lister Score 90.3), #3 in Top 10 Social Media Management Tools (Lister Score 92.7), #5 in Top 10 AI Instagram Caption Generators (Lister Score 85.7), #6 in Top 10 AI Content Calendars (Lister Score 83.3), #7 in Top 10 AI Hashtag Generators (Lister Score 81.0) and #8 in Top 10 Social Listening Tools (Lister Score 78.7).
What are the best alternatives to Buffer?
The closest alternatives on Lister are Bolta (#2 in AI social media tools for small businesses), CoSchedule (#3 in AI social media tools for small businesses) and GenerateBot (#4 in AI social media tools for small businesses).
When was Buffer founded?
Buffer was founded in 2010.
Is this your company?
Claim Buffer to suggest corrections to its listing (pricing, features, details) or ask about an enhanced profile. We review every claim before anything changes.