Frase
A content research and optimisation tool that generates detailed video outlines based on top-ranking search results.
| Pricing from | $15/month |
| Best for | Content researchers and video SEO strategists |
| Website | www.frase.io |
Company facts
| Social profiles | LinkedIn, X, Facebook |
| Brand colour | #059469 |
Facilities and features
- Published pricing
- Free trial
- Self-serve sign-up
- API
- Integrations
What stands out
Frase scores every page for search and AI readiness.
“Every page gets a search score and an AI-readiness score,”Frase, own website
Frase fixes pages that slip in rankings automatically.
“Content Guard watches rankings and traffic on your published pages.”Frase, own website
Worth knowing
The tool stops working at monthly limits unless optional pay-as-you-go usage is enabled.
“Starter simply stops at its monthly limits, so a surprise bill is off the table. On Professional and Scale, pay-as-you-go is optional and off by default;”Frase, own website
Strengths and trade-offs
- Exceptional research and outline generation capabilities
- Reasonably priced starting tier
- AI writing capabilities feel secondary to research tools
- Requires manual editing to form a complete spoken script
Appears in
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1Frase94.02NEURONwriter94.03
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1Copy.ai95.02Jasper92.73
Copysmith90.3RANKINGfull ranking →AI TOOLSTop 10 AI Video-Script Generators
1Jasper95.02Copy.ai92.73Writesonic90.3RANKINGfull ranking →How Frase ranks
#2 in AI content optimisation tools that integrate with WordPress
How the score is made up: Evidence on its own site 20; How complete its published information is 18; Fit to this ranking's criteria 40; Buying information on its own site 16.
“Frase researches, writes, optimizes, publishes, and monitors content so it ranks on Google and gets cited by AI.”Frase, own website
“WordPress Frase publishes drafts, scheduled, or live posts straight to WordPress and”Frase, own website
#1 in AI local SEO tools that integrate with WordPress
How the score is made up: Evidence on its own site 20; How complete its published information is 18; Fit to this ranking's criteria 40; Buying information on its own site 16.
“Frase runs SEO and AI search end to end: audit, research, writing, publishing, hosting. So you win in both.”Frase, own website
“WordPress Frase publishes drafts, scheduled, or live posts straight to WordPress and”Frase, own website
#1 in AI search visibility tools for agencies
How the score is made up: Evidence on its own site 20; How complete its published information is 18; Fit to this ranking's criteria 40; Buying information on its own site 16.
“Get cited by AI. Frase runs SEO and AI search end to end: audit, research, writing, publishing, hosting.”Frase, own website
“Run the loop across many sites, with more done for you. Best for agencies and multi-site brands”Frase, own website
#1 in AI search visibility tools for enterprises
How the score is made up: Evidence on its own site 20; How complete its published information is 18; Fit to this ranking's criteria 40; Buying information on its own site 16.
“Get cited by AI. Frase runs SEO and AI search end to end: audit, research, writing, publishing, hosting.”Frase, own website
“Enterprise The loop at organization scale, on your terms.”Frase, own website
#1 in AI search visibility tools that integrate with WordPress
How the score is made up: Evidence on its own site 20; How complete its published information is 18; Fit to this ranking's criteria 40; Buying information on its own site 16.
“Get cited by AI. Frase runs SEO and AI search end to end: audit, research, writing, publishing, hosting.”Frase, own website
“WordPress Frase publishes drafts, scheduled, or live posts straight to WordPress and”Frase, own website
#1 in Best AI content optimisation tools
How the score is made up: Evidence on its own site 20; How complete its published information is 18; Fit to this ranking's criteria 40; Buying information on its own site 16.
“Frase researches, writes, optimizes, publishes, and monitors content so it ranks on Google and gets cited by AI.”Frase, own website
#1 in Best AI search visibility tools
How the score is made up: Evidence on its own site 20; How complete its published information is 20; Fit to this ranking's criteria 40; Buying information on its own site 16.
“Get cited by AI. Frase runs SEO and AI search end to end: audit, research, writing, publishing, hosting.”Frase, own website
#1 in Best content optimisation tools
How the score is made up: Evidence on its own site 20; How complete its published information is 20; Fit to this ranking's criteria 40; Buying information on its own site 20.
“Content Optimization Score and lift pages for Google.”Frase, own website
#1 in Content optimisation tools for agencies
How the score is made up: Evidence on its own site 20; How complete its published information is 18; Fit to this ranking's criteria 40; Buying information on its own site 20.
“Content Optimization Score and lift pages for Google. GEO Optimization Tune content to get cited by AI.”Frase, own website
“Best for agencies and multi-site brands $239 /mo”Frase, own website
Alternatives to Frase
| Scrunch The AI customer experience platform | #2 in AI search visibility tools for agencies | 94.0 |
| SE Ranking Cost-effective platform with strong rank tracking | #3 in AI search visibility tools for agencies | 94.0 |
| Semrush One Enterprise AI search visibility and brand monitoring across ChatGPT, Google, and Perplexity | #4 in AI search visibility tools for agencies | 94.0 |
 seoClarityModern, AI-driven enterprise SEO and AEO platform | #5 in AI search visibility tools for agencies | 92.0 |
| SEOmatic Give your site an SEO team of autonomous agents | #6 in AI search visibility tools for agencies | 92.0 |
| Alli AI Automate SEO and AI search visibility across your portfolio instantly. | #7 in AI search visibility tools for agencies | 90.0 |
Questions about Frase
How much does Frase cost?
Lister lists Frase's pricing as: $15/month.
Who is Frase best for?
Frase is best for content researchers and video SEO strategists.
Where does Frase rank?
Frase is ranked #1 in AI search visibility tools for agencies (Lister Score 94.0), #1 in AI search visibility tools for enterprises (Lister Score 94.0), #1 in AI local SEO tools that integrate with WordPress (Lister Score 94.0), #1 in AI search visibility tools that integrate with WordPress (Lister Score 94.0), #1 in Content optimisation tools for agencies (Lister Score 98.0), #1 in Best AI content optimisation tools (Lister Score 94.0), #1 in Best AI search visibility tools (Lister Score 96.0), #1 in Best content optimisation tools (Lister Score 100.0), #2 in AI content optimisation tools that integrate with WordPress (Lister Score 94.0), #4 in Top 10 AI SEO Tools (Lister Score 90.5), #5 in Top 10 AI Blog Post Generators (Lister Score 85.7), #7 in Top 10 AI Writing Tools (Lister Score 80.0), #10 in Top 10 AI Product Description Generators (Lister Score 74.0) and #10 in Top 10 AI Video-Script Generators (Lister Score 74.0).
What are the best alternatives to Frase?
The closest alternatives on Lister are Scrunch (#2 in AI search visibility tools for agencies), SE Ranking (#3 in AI search visibility tools for agencies) and Semrush One (#4 in AI search visibility tools for agencies).
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