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RANKINGS/SAAS/PROPOSAL SOFTWARE FOR AGENCIES

Top 10 Proposal Software for Agencies

10 ranked on capability, adoption, value, momentum and trust, with a plain verdict on every entry.

UPDATED LISTER SCORE · UPDATED REGULARLY
Proposify and PandaDoc lead the field, offering agency-specific templates and comprehensive document workflows respectively. For creative-first teams prioritising visual impact, Qwilr and Storydoc excel at turning proposals into interactive web experiences that boost engagement and conversion rates.
RANKENTRYSCORETRENDFROM
1ProposifyProvides per-section engagement analytics revealing exactly where clients spend proposal review time94.8NEW$19 per user per month (annual)
2PandaDocHandles the entire document lifecycle from proposal creation through e-signature and payment collection in one platform93.2NEW$19 per user per month (annual)
3QwilrProposals are live web pages that can be updated after sending without requiring resend91.5NEW$35 per user per month
4Better ProposalsStripped-down interface focuses exclusively on converting proposals into signed contracts89.7NEW$19 per user per month
5GetAcceptCreates branded microsites for each deal consolidating all deal elements in one interactive hub88.1NEW$25 to $49 per user per month
6LoopioAI-driven response generation reduces time to first draft by 70-80 per cent86.4NEWCustom pricing
7ResponsiveAI-enabled content library ensures RFP responses align organisation-wide sales messaging84.6NEWCustom pricing
8NusiiOffers custom domain hosting and deep brand customisation at a significantly lower price point than web-based competitors82.9NEWContact sales (approximately 60% cheaper than Qwilr)
9IgnitionIntegrates proposals, contracts, onboarding, and payment collection into a unified client journey81.2NEWCustom pricing
10StorydocCreates scrollable, interactive web pages designed to feel like polished pitch decks rather than static documents79.3NEWCustom pricing
LAST UPDATED 2026-07-20CURATED · UPDATED REGULARLY

The ranking, in detail

01

Proposify

Proposal software built for agencies

Purpose-built for agencies and professional services firms with agency-specific template library covering SEO, paid media, content, and brand strategy engagements. Offers per-section engagement analytics showing which proposal elements capture client attention.

From $19 per user per month (annual)Best for Marketing, creative, and professional services agencies
94.8
02

PandaDoc

Complete document lifecycle management platform

Combines proposal creation with document management, payment collection, and analytics under one platform. Covers the full document lifecycle including proposals, quotes, contracts, e-signatures, approval workflows, and CPQ functionality with extensive integration capabilities.

From $19 per user per month (annual)Best for Teams requiring integrated document workflows from proposals through payment
93.2
03

Qwilr

Transform proposals into interactive web experiences

Converts static PDFs into interactive, web-based proposals with live pages featuring embedded videos, interactive pricing tables, and ROI calculators. Sellers can update pricing or add sections after sending without resending, and includes built-in e-signature, real-time tracking, and CRM integration.

From $35 per user per monthBest for SaaS companies and creative agencies seeking high engagement and conversion
91.5
04

Better Proposals

Conversion-focused proposal software for rapid closure

No-frills interface with laser focus on converting sales proposals into signed contracts. Designed for speed and simplicity with mobile-responsive templates that export cleanly across all devices. Ideal for small businesses, agencies, and freelancers prioritising efficiency over feature bloat.

From $19 per user per monthBest for Agencies and freelancers seeking simplicity and conversion optimisation
89.7
05

GetAccept

Video-powered sales acceleration platform

Incorporates video messaging and sales automation with advanced tracking capabilities. Creates branded microsites for each deal containing slide decks, meeting summaries, videos, pricing tables, mutual action plans, contracts, and e-signatures. Ideal for sales teams wanting to add video personalisation.

From $25 to $49 per user per monthBest for Sales teams seeking video personalisation and deal-specific branded experiences
88.1
06

Loopio

AI-powered RFP and proposal response platform

Response management platform trusted by over 1,500 companies for RFPs, RFIs, and Security Questionnaires. AI features dramatically improve efficiency, reducing time to first draft by approximately 70-80 per cent, allowing teams to handle more proposals simultaneously.

From Custom pricingBest for Enterprise teams managing high-volume RFP and complex questionnaire responses
86.4
07

Responsive

Enterprise-grade AI-powered RFP response solution

AI-powered RFP response solution trusted by enterprise teams to manage responses to RFPs, RFIs, and Security Questionnaires. AI-enabled content library provides approved text and content that aligns the sales force, and advanced automation streamlines the entire RFP response process.

From Custom pricingBest for Enterprise teams managing complex RFP responses at scale
84.6
08

Nusii

Visual-first proposal software for creative agencies

Designed for creative agencies and design shops with visually-focused templates supporting deep brand customisation including custom fonts, colours, and custom domain hosting. Allows insertion of reusable content and pricing with a click, eliminating the need to hunt through past proposals.

From Contact sales (approximately 60% cheaper than Qwilr)Best for Creative agencies and design shops prioritising visual customisation
82.9
09

Ignition

Integrated proposals and payments for service firms

Combines proposals, contracts, onboarding, and payments into a single automated flow. Designed for accounting firms and consultancies, featuring client acceptance automation, invoice creation, and recurring billing to drive backend efficiency once deals are closed.

From Custom pricingBest for Accounting firms and consultancies seeking to automate post-sale workflows
81.2
10

Storydoc

Interactive storytelling platform for engaging proposals

Builds scrollable, interactive web pages that feel more like polished pitch decks than traditional documents. Shines where engagement and presentation matter most. Best suited for agencies, startups, or enterprise teams that prioritise design and storytelling, though it won't replace a full CRM or comprehensive proposal management system.

From Custom pricingBest for Agencies and startups where design excellence and storytelling drive decisions
79.3

Frequently asked questions

What is the key difference between Proposify and PandaDoc?

Proposify is purpose-built for agencies with agency-specific templates and per-section engagement analytics, whilst PandaDoc offers a broader document lifecycle platform covering proposals, contracts, e-signatures, and payments. Choose Proposify for agency-focused features or PandaDoc for unified document management across all business documents.

Why do Qwilr and Storydoc cost more than traditional proposal tools?

Both transform proposals into interactive web experiences rather than static PDFs. Qwilr emphasises real-time tracking and updatable pricing, whilst Storydoc focuses on design storytelling and visual presentation. The premium pricing reflects the technology required to deliver dynamic, web-based proposals that boost engagement and conversion rates.

Which proposal software should my RFP-heavy team use?

Loopio and Responsive are both specialised for high-volume RFP responses. Loopio uses AI to reduce first-draft time by 70-80 per cent, making it ideal if speed matters most. Responsive emphasises centralised content libraries and approval workflows, better suited if consistent, brand-aligned messaging across responses is critical.