HOME / TOOLS / LINKEDIN ADS
LinkedIn Ads
Connect with decision-makers and professionals in their workplace
LinkedIn's advertising platform targets professionals based on job title, industry, company, and seniority. Ideal for B2B marketing, recruitment, and reaching decision-makers on the world's largest professional network with 1+ billion members.
| Pricing from | $2 per click (variable) |
| Best for | B2B lead generation, recruitment, professional services, enterprise sales, thought leadership, decision-maker targeting |
| Website | business.linkedin.com/marketing-solutions/ads |
Strengths and trade-offs
- Superior professional audience targeting by role and company
- Highest qualified B2B lead generation rates
- Excellent for recruitment and executive targeting
- Significantly higher cost-per-click than consumer-focused platforms
- Smaller overall audience than Facebook or Google
- Requires professional content; overtly sales-focused messaging underperforms
Appears in
Is this your company?
Claim LinkedIn Ads to suggest corrections to its listing (pricing, features, details) or ask about an enhanced profile. We review every claim before anything changes.