A digital consumer intelligence suite helping brands understand consumer sentiment and industry trends online.
| Pricing from | Custom |
| Best for | Social listening and consumer research |
| Website | www.brandwatch.com |
Company facts
| Founded | 2005 |
| Headquarters | Brighton |
| Social profiles | LinkedIn, X, Facebook, Instagram, YouTube |
Facilities and features
- Integrations
- Case studies
What stands out
Brandwatch brings structure to billions of voices with game-changing AI solutions.
“Conduct deep research Bring structure and meaning to billions of voices with game-changing AI solutions”Brandwatch, own website
The AI tool monitors emerging threats across over 100m sources for real-time alerts.
“Monitor emerging threats across over 100m sources and set up smart, real-time alerts to respond with speed and confidence before problems develop.”Brandwatch, own website
Strengths and trade-offs
- Industry leading social listening tools
- Advanced AI powered sentiment analysis
- High subscription cost
- Interface can feel overwhelming
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#10 in AI market research tools for enterprises
How the score is made up: Evidence on its own site 20; How complete its published information is 16; Fit to this ranking's criteria 40; Buying information on its own site 4.
“Conduct deep research Bring structure and meaning to billions of voices with game-changing AI solutions”Brandwatch, own website
“With standard to enterprise plans available for each of our solutions,”Brandwatch, own website
#9 in AI marketing analytics tools for agencies
How the score is made up: Evidence on its own site 20; How complete its published information is 16; Fit to this ranking's criteria 40; Buying information on its own site 4.
“Conduct deep research Bring structure and meaning to billions of voices with game-changing AI solutions”Brandwatch, own website
“Brand Management Crisis Management Stakeholder Management Social Media Management Content Marketing Influencer Marketing Customer Care By Industry Agencies Financial Services Media and Entertainment Pharma & Healthcare Retail CPG Technology Education By Role Market Researchers Marketers Social…”Brandwatch, own website
#10 in AI marketing analytics tools for enterprises
How the score is made up: Evidence on its own site 20; How complete its published information is 16; Fit to this ranking's criteria 40; Buying information on its own site 4.
“Conduct deep research Bring structure and meaning to billions of voices with game-changing AI solutions”Brandwatch, own website
“With standard to enterprise plans available for each of our solutions,”Brandwatch, own website
#9 in AI social listening tools for agencies
How the score is made up: Evidence on its own site 20; How complete its published information is 16; Fit to this ranking's criteria 40; Buying information on its own site 4.
“Brandwatch won Social Listening Solution of the Year at the 2026 MarTech Breakthrough Awards. Turns out, AI-powered intelligence gets noticed.”Brandwatch, own website
“Brand Management Crisis Management Stakeholder Management Social Media Management Content Marketing Influencer Marketing Customer Care By Industry Agencies Financial Services Media and Entertainment Pharma & Healthcare Retail CPG Technology Education By Role Market Researchers Marketers Social…”Brandwatch, own website
#10 in AI social media tools for enterprises
How the score is made up: Evidence on its own site 20; How complete its published information is 16; Fit to this ranking's criteria 40; Buying information on its own site 4.
“Work smarter with our cutting-edge AI Brandwatch + Cision Solutions for global enterprises Data and network coverage Iris AI Brandwatch + Cision Our Suite Our Suite Consumer Intelligence”Brandwatch, own website
“With standard to enterprise plans available for each of our solutions, start understanding and engaging with your customers at the speed of social today.”Brandwatch, own website
Alternatives to Brandwatch
| Mention Real-time media monitoring and social listening | #2 in Top 10 Brand Monitoring | 92.7 |
| Meltwater Media intelligence and PR solutions | #3 in Top 10 Brand Monitoring | 90.3 |
| Awario Social listening for modern brands | #4 in Top 10 Brand Monitoring | 88.0 |
 BuzzSumoContent research and influencer discovery | #5 in Top 10 Brand Monitoring | 85.7 |
| Sprout Social Social media management and optimization | #6 in Top 10 Brand Monitoring | 83.3 |
| Hootsuite Manage all your social media in one place | #7 in Top 10 Brand Monitoring | 81.0 |
Questions about Brandwatch
How much does Brandwatch cost?
Lister lists Brandwatch's pricing as: Custom.
Who is Brandwatch best for?
Brandwatch is best for social listening and consumer research.
Where does Brandwatch rank?
Brandwatch is ranked #1 in Top 10 Brand Monitoring (Lister Score 95.0), #1 in Top 10 Reputation Management Software (Lister Score 95.0), #1 in Top 10 Social Listening Tools (Lister Score 95.0), #5 in Top 10 Competitor Analysis Tools (Lister Score 85.7), #5 in Top 10 Marketing Intelligence (Lister Score 85.7), #7 in Top 10 AI Competitive-Intelligence Tools (Lister Score 81.0), #7 in Top 10 AI Sentiment-Analysis Tools (Lister Score 81.0), #7 in Top 10 Market Research Tools (Lister Score 81.0), #9 in AI marketing analytics tools for agencies (Lister Score 80.0), #9 in AI social listening tools for agencies (Lister Score 80.0), #10 in AI market research tools for enterprises (Lister Score 80.0), #10 in AI marketing analytics tools for enterprises (Lister Score 80.0), #10 in AI social media tools for enterprises (Lister Score 80.0) and #10 in Top 10 Social Media Management (Lister Score 74.0).
What are the best alternatives to Brandwatch?
The closest alternatives on Lister are Mention (#2 in Top 10 Brand Monitoring), Meltwater (#3 in Top 10 Brand Monitoring) and Awario (#4 in Top 10 Brand Monitoring).
Where is Brandwatch based?
Brandwatch is headquartered in Brighton, and was founded in 2005.
Is this your company?
Claim Brandwatch to suggest corrections to its listing (pricing, features, details) or ask about an enhanced profile. We review every claim before anything changes.