The closest alternatives to Sprout Social on Lister are Hootsuite, Buffer and Agorapulse, the companies that share the most rankings with it. Each is compared below on its stated best fit, starting price and Lister Score.
How to choose an alternative to Sprout Social
Start from what you need it for. Where each fits best, as Lister records it:
Closest to Sprout Social by the rankings they share: Hootsuite (7 rankings), Buffer (6 rankings) and Agorapulse (6 rankings).
Stated starting prices: Hootsuite ($99/month), Buffer (USD 6 per channel per month), Agorapulse ($49/user/month), Later (USD 25 per month), Semrush ($129.95/month), Awario ($29/month), CoSchedule (USD 19 per user per month) and Sendible (USD 29 per month).
Custom or quote-based pricing: Brandwatch and Meltwater.
Each Lister Score is the alternative's score on the ranking named in its row, so compare scores within one ranking rather than across rankings. How the score is made.
Each alternative in brief
01
Manage all your social media in one place
#1 in Top 10 AI Social-Media Content Schedulers: An industry giant featuring OwlyWriter AI to instantly generate captions, hashtags, and content ideas directly within the composer.
PROS- Extensive app directory and integrations
- Robust scheduling capabilities
CONS- Advanced monitoring tools require expensive plans
- User interface can feel cluttered
95.0
02
#2 in Top 10 AI Content Calendars for Creators: A streamlined social media toolkit offering a clean content calendar and an integrated AI assistant to help creators generate captions and brainstorm post ideas.
PROS- Very intuitive and clean user interface
- Affordable pricing tiers for individuals
CONS- Limited advanced analytics on lower plans
92.7
03
Social media management made easy
#3 in Top 10 AI Social-Media Content Schedulers: A robust social management platform featuring AI-powered social listening, content recommendations, and unified inbox management.
PROS- User-friendly collaboration tools
- Efficient social inbox management
CONS- Limited web-wide listening outside social media
- Advanced reporting restricted to higher tiers
90.3
04
#3 in Top 10 AI Content Calendars: Later specialises in social media content planning with visual calendar interface, AI-generated captions, optimal posting time recommendations, and multi-platform scheduling for Instagram, TikTok, LinkedIn, and more.
PROS- Best-in-class visual grid planner
- User-friendly media library management
CONS- Less emphasis on text-heavy platforms like LinkedIn
90.3
05
Understand and engage your consumers
#1 in Top 10 Brand Monitoring: An enterprise-grade consumer intelligence and social listening platform used by major global brands for deep market research.
PROS- Industry leading social listening tools
- Advanced AI powered sentiment analysis
CONS- High subscription cost
- Interface can feel overwhelming
95.0
06
Online visibility and marketing analytics
#1 in Top 10 AI Content Calendars: Semrush offers a comprehensive content marketing platform that combines content calendar management with advanced SEO tools, competitor analysis, and AI-powered topic suggestions to help teams plan strategically aligned content.
PROS- Combines SEO and brand monitoring
- Competitor tracking capabilities
CONS- Social media tracking is secondary to SEO
- Costly for teams only needing brand monitoring
95.0
07
Social listening for modern brands
#1 in AI social listening tools for agencies: Awario is a brand monitoring tool that tracks conversations across social media, news, and blogs. It helps businesses manage their reputation by analysing mentions in real time.
PROS- Affordable pricing for startups
- Powerful boolean search builder
CONS- Limited historical data depth
- Basic reporting features compared to enterprise tools
94.0
08
#5 in Top 10 AI Social-Media Content Schedulers: A marketing coordination platform featuring Mia, an AI marketing assistant that writes social messages and organizes content calendars.
PROS- Combines blogging and social scheduling
- Helpful Mia AI assistant for content generation
CONS- Interface can feel cluttered due to many features
85.7
09
#6 in Top 10 AI Social-Media Content Schedulers: A tailored platform for agencies managing multiple client brands, featuring built-in AI content generation and custom branding options.
PROS- Strong multi-client management capabilities
- Integrated AI smart suggestions
CONS- Interface design looks slightly dated
83.3
10
Media intelligence and PR solutions
#3 in Top 10 Brand Monitoring: A comprehensive media intelligence platform offering news monitoring, social listening, and PR outreach capabilities.
PROS- Comprehensive global news coverage
- Strong influencer discovery tools
CONS- Expensive annual contracts required
- Complex interface with many modules
90.3