Klaviyo
A data-driven marketing automation platform built specifically for e-commerce brands with deep integration into stores like Shopify.
| Pricing from | Custom |
| Best for | E-commerce stores and Shopify merchants |
| Website | www.klaviyo.com |
Company facts
| Founded | 2012 |
| Industries | Information technology, Marketing software industry |
| Social profiles | LinkedIn, X, Facebook, Instagram, YouTube |
Facilities and features
- Published pricing
- Self-serve sign-up
- API
- Integrations
- SOC 2
- GDPR
What stands out
Klaviyo creates entire on-brand campaigns to maximise revenue with one prompt.
“With one prompt, Composer audits your flows, segments and forms, and creates an entire on-brand campaign to maximise your revenue.”Klaviyo, own website
The AI tool resolves customer questions autonomously using pre-trained brand data.
“Customer Agent resolves 65% of questions autonomously. Pre-trained on your brand from day one, and customisable with skills.”Klaviyo, own website
Strengths and trade-offs
- Incredible data integration with e-commerce platforms
- Advanced predictive analytics and customer segmentation
- Can become very expensive for large subscriber databases
Appears in
AI email marketing tools for enterprises
1AI email marketing tools with a free trial
1AI email marketing tools for ecommerce
1Top 10 Email Marketing Platforms
1Top 10 AI Email Copywriting Tools
1Top 10 AI Email-Subject-Line Generators
1Top 10 AI Email Subject-Line Optimizers
1Top 10 AI Recommendation Engines
1Top 10 Customer Data Platforms
1Top 10 Customer Retention Marketing Agencies
1Top 10 Email Delivery Services
1Top 10 Email Newsletter Platforms
1Top 10 Email Service Providers
1Top 10 Marketing Automation
1Top 10 Marketing Automation Platforms
1Top 10 Rewards Program Software
1Top 10 SMS Marketing Platforms
1Top 10 SMS Marketing Software
1How Klaviyo ranks
#3 in AI email marketing tools for ecommerce
How the score is made up: Evidence on its own site 20; How complete its published information is 18; Fit to this ranking's criteria 40; Buying information on its own site 16.
“AI built for every customer moment Klaviyo AI generates and personalises campaigns, optimises interactions,”Klaviyo, own website
“Customer Hub Helpdesk Personalisation Advanced Klaviyo Data Platform Segmentation Reviews Templates Klaviyo For Ecommerce and retail Gyms and wellness Restaurant marketing Partners Developers Spotlight The Klaviyo omniverse”Klaviyo, own website
#3 in AI email marketing tools for enterprises
How the score is made up: Evidence on its own site 20; How complete its published information is 18; Fit to this ranking's criteria 40; Buying information on its own site 16.
“AI built for every customer moment Klaviyo AI generates and personalises campaigns, optimises interactions,”Klaviyo, own website
“Free Marketing Data + Analytics Service Composer Customer Agent Professional Services Enterprise Platform Get started Free Solutions Pricing Marketing Data + Analytics Service AI AGENTS Composer Customer Agent TALK TO SALES Professional Services Enterprise Total: USD 1 🇺🇸 USD View breakdown”Klaviyo, own website
#3 in AI email marketing tools with a free trial
How the score is made up: Evidence on its own site 20; How complete its published information is 18; Fit to this ranking's criteria 40; Buying information on its own site 16.
“AI built for every customer moment Klaviyo AI generates and personalises campaigns, optimises interactions,”Klaviyo, own website
“Start with a free plan Explore Klaviyo’s free plan – get started at no cost with email marketing sends, text messages, Customer Hub and built-in reporting.”Klaviyo, own website
Alternatives to Klaviyo
| #2 in Top 10 Email Marketing Platforms | 92.5 | |
| #3 in Top 10 Email Marketing Platforms | 90.0 | |
| #4 in Top 10 Email Marketing Platforms | 87.5 | |
| #5 in Top 10 Email Marketing Platforms | 85.0 | |
Ecommerce email and SMS marketing | #6 in Top 10 Email Marketing Platforms | 82.5 |
| #7 in Top 10 Email Marketing Platforms | 80.0 |
Questions about Klaviyo
How much does Klaviyo cost?
Lister lists Klaviyo's pricing as: Custom.
Who is Klaviyo best for?
Klaviyo is best for E-commerce stores and Shopify merchants.
Where does Klaviyo rank?
Klaviyo is ranked #1 in Top 10 Email Marketing Platforms (Lister Score 95.0), #1 in Top 10 Customer Retention Marketing Agencies (Lister Score 95.0), #2 in Top 10 SMS Marketing Software (Lister Score 92.7), #3 in AI email marketing tools for enterprises (Lister Score 94.0), #3 in AI email marketing tools with a free trial (Lister Score 94.0), #3 in AI email marketing tools for ecommerce (Lister Score 94.0), #3 in Top 10 Marketing Automation (Lister Score 90.3), #5 in Top 10 AI Email-Subject-Line Generators (Lister Score 85.7), #5 in Top 10 AI Recommendation Engines (Lister Score 88.0), #5 in Top 10 Marketing Automation Platforms (Lister Score 85.7), #6 in Top 10 Customer Data Platforms (Lister Score 83.3), #6 in Top 10 Email Delivery Services (Lister Score 83.3), #6 in Top 10 Email Newsletter Platforms (Lister Score 83.3), #6 in Top 10 SMS Marketing Platforms (Lister Score 83.3), #7 in Top 10 AI Email Subject-Line Optimizers (Lister Score 81.0), #9 in Top 10 Email Service Providers (Lister Score 76.3), #9 in Top 10 Rewards Program Software (Lister Score 76.3) and #10 in Top 10 AI Email Copywriting Tools (Lister Score 74.0).
What are the best alternatives to Klaviyo?
The closest alternatives on Lister are Brevo (#2 in Top 10 Email Marketing Platforms), MailerLite (#3 in Top 10 Email Marketing Platforms) and ActiveCampaign (#4 in Top 10 Email Marketing Platforms).
When was Klaviyo founded?
Klaviyo was founded in 2012.
Is this your company?
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