ZoomInfo
#1 in AI data enrichment tools that integrate with HubSpot: ZoomInfo helps sales and marketing find, win, and grow business.
- Extensive contact coverage
- Advanced intent data features
- High cost for small businesses
| # | ALTERNATIVE | BEST FOR | SCORE | FROM | RANKED |
|---|---|---|---|---|---|
| 1 | Enterprise sales and marketing teams | 98.0 | Custom | #1 in AI data enrichment tools that integrate with HubSpotOn 5 of Clearbit's rankings | |
| 2 | European and international mobile number prospecting | 88.0 | Custom | #4 in Top 10 B2B Database ProvidersOn 4 of Clearbit's rankings | |
| 3 | All in one inbound marketing and ease of use | 95.0 | $20/month | #1 in Top 10 AI Lead-Scoring ToolsOn 3 of Clearbit's rankings | |
| 4 | Small to mid-sized businesses tracking website visitors | 90.3 | £139/month | #3 in Top 10 Lead Generation PlatformsOn 3 of Clearbit's rankings | |
| 5 | Social selling and relationship building | 90.3 | $99 per month | #3 in Top 10 B2B Database ProvidersOn 3 of Clearbit's rankings | |
| 6 | Large sales organisations requiring deep enterprise functionality. | 90.3 | Custom | #3 in Top 10 AI Lead-Scoring ToolsOn 3 of Clearbit's rankings | |
| 7 | General prospecting and recruitment | 81.0 | $39 per month | #7 in Top 10 Lead Generation ToolsOn 3 of Clearbit's rankings | |
| 8 | Startups and mid-market outbound teams | 96.0 | Free | #1 in Best AI data enrichment toolsOn 2 of Clearbit's rankings | |
| 9 | Enterprise account based marketing and predictive analytics | 95.0 | Custom | #1 in Top 10 Intent Data PlatformsOn 2 of Clearbit's rankings | |
| 10 | Recruiters and small sales teams | 94.0 | $29 per month | #3 in Best AI data enrichment toolsOn 2 of Clearbit's rankings | |
FROM LISTER RANKINGS · UPDATED HOW WE RANK → | |||||
Start from what you need it for. Where each fits best, as Lister records it:
Closest to Clearbit by the rankings they share: ZoomInfo (5 rankings), Cognism (4 rankings) and HubSpot (3 rankings).
Free to start, by their stated pricing: Apollo.io.
Stated starting prices: HubSpot ($20/month), Leadfeeder (£139/month), LinkedIn Sales Navigator ($99 per month), RocketReach ($39 per month) and Lusha ($29 per month).
Custom or quote-based pricing: ZoomInfo, Cognism, Outreach and 6Sense.
Each Lister Score is the alternative's score on the ranking named in its row, so compare scores within one ranking rather than across rankings. How the score is made.
#1 in AI data enrichment tools that integrate with HubSpot: ZoomInfo helps sales and marketing find, win, and grow business.
#4 in Top 10 B2B Database Providers: A sales intelligence platform specialising in compliant mobile numbers and international data coverage, particularly in Europe.
#1 in Top 10 AI Lead-Scoring Tools: HubSpot's predictive lead scoring uses machine learning to identify which leads are most likely to close. Integrated directly into the CRM workflow, it learns from your historical win/loss data and adapts scoring as your sales process evolves.
#3 in Top 10 Lead Generation Platforms: Leadfeeder reveals companies visiting your website and their behaviour patterns. Integrates with CRM systems to automatically route leads and track conversion paths.
#3 in Top 10 B2B Database Providers: A powerful networking and prospecting tool leveraging LinkedIn social data to target decision makers directly.
#3 in Top 10 AI Lead-Scoring Tools: Outreach combines CRM, engagement, and intelligence in one platform. Its AI models predict which opportunities are most likely to close and which sales professionals are most effective with specific buyer profiles.
#7 in Top 10 Lead Generation Tools: RocketReach provides verified email addresses and phone numbers across 450+ million profiles. Chrome extension and API allow direct lookup during research or prospecting workflows.
#1 in Best AI data enrichment tools: Apollo.io is an AI go-to-market system for sales and marketing teams. It unifies data, intelligence, and execution into one connected platform.
#1 in Top 10 Intent Data Platforms: An account based orchestration platform that uses AI and intent data to help B2B organisations identify anonymous buyers and predict purchase intent.
#3 in Best AI data enrichment tools: Lusha provides verified contacts and buying signals to sales, marketing, recruiting, and RevOps professionals.